[Calvin Locke]

Tide's protecting their brand. Last recession, they reformulated a Tide-lite version so as not to "cheapen" the brand by dropping the price.

Never thought it'd make its way to the da 'hood corner, monetized.

[RushIsMyTeddyBear]

I have also noticed they have dropped the amount of scent in detergents. Which is why I now have to buy those damned scent crystals.