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Yeah, self-published. I sold a lot of military fiction to name publishers and several how-to books for writers at Writer's Digest. Marketing Prison is a personal mission. I had a ton of agent interest in the legacy publishing world. Over time, two separate agents represented it, but no publishers bit. I did a major rework, but since I'd already burned through the legacy publishing world, had no place to go.

My strategy now is to self-market and if interest grows, go back to legacy publishers. Or not. At this point, it's not a decision I have to make until souls like you (readers) feel moved by the story.

As far as "free" goes, my impression is you can run free promotions, but with a lot of conditions, including only briefly. Go visit the KDP pages at amazon to bone up on author info. It's a great service with helpful human beings behind the curtain.

If I'm wrong about that free thingie, let me know.