TV is a "push" medium. You turn it on and they push the content out to you whether you are watching ou not.
If you are motivated enough to go to the internet to find Trump content, you are likely already predisposed to consider him.
If you are in the kitchen cooking the family dinner while the TV is on in the other room blaring anti-Trump advertising, you are likely to come away with a different opinion.
-PJ
Only to a point. Lest we forget Iphones are now medically embedded in most peoples hands and tabloid internet is pervasive.
SOMEHOW with -—one-— facebook page, Palin drove one spin cycle after another for 2 years. Imagine what several hundred million dollars could do targeted to that purpose.
There's searching the internet, then there social media. Apples and bowling balls. It doesn't get more "push" that Twitter or Facebook.
From the article..." If I were a coms consultant for an anti-Trump Super PAC or campaign I would be licking my chops right now. Trump supported late abortion, used eminent domain for his business gain, supported universal healthcare and spread around money to the most liberal of liberal Democrat candidates.
Riiiiiiiight. The poor old anti-Clinton admen are so terribly outgunned in the negative ad material department. /capital S
The internet is a “pull” medium. You have to go looking for it.
TV is a “push” medium. You turn it on and they push the content out to you whether you are watching ou not.
If you are motivated enough to go to the internet to find Trump content, you are likely already predisposed to consider him.