I used to say that he was auditioning to be a bumper sticker. He used to ride his bike in high-speed, 5-lane, rush hour traffic, to and from work. Yep, he's that guy, dumb-looking helmet, and all.
No showers at work, either, so he was a real pleasure to sit next to in closed-door meetings for the rest of the day.
But, he was very smug and self-assured that he was just a little bit better than the rest of us, for riding his bike into work. Hopefully for his wife and kids, he put all of the gas money he saved into life insurance premiums.
Yes, it is the helmet that really pulls the look together. I was out working in my front yard one day and one of these insect people came up to me, pushing his space age bicycle. He asked me if I had any duct tape. His back wheel had a broken spoke. THE WHEEL ONLY CAME EQUIPPED WITH FOUR SPOKES!!! One had broken and he wanted to tape it. I got him the duct tape and while he taped off the hanging spoke, I told him, “next time get a bike with 200 spokes”.