Just out of curiosity, I checked Gun Broker right after I made that last post.
That same Mossberg ATR in .243 Win is going for around $280, rifle only and $320 with scope.
Seems the price hasn’t changed much at all.
I can also attest to the fact that Mossberg (made in USA!) has excellent customer service. I have had two occasions to interact with them, having in all five of their products and I’ve been very impressed with how they stand behind their stuff. And the turnaround is fast!
I’ve got a Mossberg .270 and love it. need to take it to the range.