Hard to believe it was 45-50 years ago.
Posted on 12/02/2016 9:35:02 AM PST by oh8eleven
Milt Moss, a comic actor who delivered the rueful catchphrase “I can’t believe I ate that whole thing” in a memorable commercial for Alka-Seltzer in 1972, died on Sept. 26 in Manhattan. He was 93.
(Excerpt) Read more at nytimes.com ...
My favorite was “That’s a spicy meatball!”.
All the commercials were good until they started hiring, young “cutting edge” No talent advertising agencies whose ads make no sense at all. Sometimes I watch and can’t even figure what they are advertising.
The Spicy Meatball ad was priceless!
When they bury him, will they say: Plop! Plop! Fizz! Fizz!Oh, What a relief it is!?.........
Yep back before commercials pushed political statements.
Such as recent beer commercials in which Amy Schumer talks about how women don’t get equal pay, but still have to pay the same price for a beer.
Or the recent commercial with homosexual actor Neal Patrick Harris, where he talks about flipping a mans meat. In homosexual parlance, the meat is the penis. They are going to try to say they had no clue how people could interpret such an ad????
I remember the Alka Seltzer commercials well. Very funny.
Eats ‘spicy meatball’; lives to 93. See? Capsacin (found in hot peppers) IS good for you! Bon appetit!
“You ate it, Ralph.” Brilliant ads.
James Mason hawking Thunderbird Wine was a bit of a shock to my perception of his image, imho.
I have that same thought pretty often and took notice a while ago. I find myself wondering “what the h*ll is it they’re selling?”
He’s number three. The others were the inventor of the Big Mac and the inventor of General Tso’s chicken.
Isn’t that Juliana Margeles’ (from ER and Good Wife) Grandfather? I heard something about him being involved in that commercial.
Probably trying to get you to need "closure".
Even in a b-school consumer marketing class, I didn't necessarily get what the prof considered "good" [print] ads that were of the "need for closure" style.
93 years old?
He evidently was not the man he portrayed in those ads. That guy had eating disorders.
I think it was her father that penned the line.
Paul Margulies
From Wikipedia, the free encyclopedia
Paul Eli Margulies[1] (1935–2014) was an American writer, philosopher and advertising-industry creative director. Margulies was famous for writing jingles (”Plop, Plop, Fizz, Fizz, Oh What a Relief it Is!”)[2] and inventing tag lines such as “I Can’t Believe I Ate the Whole Thing.” A graduate of Dartmouth, with a degree in philosophy, Margulies retired at an early age to write about philosophy.
Margulies was the son of Henrietta (née Greenspan) and Irving Margulies.[1] Although famous on Madison Avenue for his innovative work in advertising, Margulies was best known, at the time of his death, as the father of actress Julianna Margulies.
Source: Wikipedia
Yup. Now every commercial has to have 1 Hispanic, one Asian, one mixed race black and white girl and a homo.
Oh yes . And a typical white man to be the buffoon; the butt of all jokes.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.