Posted on 07/02/2015 5:15:35 PM PDT by NormsRevenge
Traditionally, purveyors of alcoholic beverages have focused a lot of their attention on the holiday season. But one major spirits company says the tide is turning, and summer is fast becoming an even more popular time of year to imbibe.
Kate Pomeroy of spirits giant Pernod Ricard says there are two sides to the story when it comes to summers growth in liquor popularity.
Theres the traditional summer drinks - the rums, the tequilas, the vodkas, she notes, but then on the other side what were seeing is whiskey, which is a burgeoning trend across the whole category. Consumers are extending their... drinking of whiskey into that summer period.
Some attribute the recent rise in whiskey drinking to Don Draper and the other "Mad Men," but while the hit show may be over, Americas love of brown liquor lives on.
(Excerpt) Read more at finance.yahoo.com ...
I defer to the connoisseurs&consumers at FR and wait on their opine.
Im mostly a lager sucker upper lately
have tried a fair share of whiskey tho..
not on top of the latest and I dont drink celebrity
even if Jack Bauer or the Mob recommend it.
my urge for a good shot of Jack Daniels seems to wane in the summer
First Obama drives us to buy guns, then he drives us to drink.
Y’all are just using it for medicinal purposes when the SHTF, right?
only on open wounds.. :-) honest.
Jack and I and the moon and a cold wet grass had a long discussion one night.. never again.
Fireball whiskey has gotten pretty popular. It’s good to gargle with.
"Brown liquor?" Shoot. Any genuine down home American knows it's "red whiskey."
The cinnamon flavored stuff is reminiscent of Lavoris.
My new favorite.
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