Some really humorous comments popping up about the “Nationwide....Your Kid Just Died” Ad. http://www.tumblr.com/search/nationwide+super+bowl+commercial
Probably the worst, darkest, most depressing ad ever shown on Super Bowl Sunday.
If Nationwide didn’t sell accidental death insurance and life insurance, they probably get a bit of sympathy.
Even with that, it’s still like coming to a party and being the downer of the party. Not well received. Like setting up an infidelity counseling table at a wedding reception.
Let’s face some simple financial facts. Insurance is for the living. Aside from some modest funeral expenses, what sort of financial benefit should a parent expect from the death of child? Was Nationwide trying to cash in on mis-placed guilt? Yup. Big time.
When you are more depressing than the commercial with the woman calling 911 and pretending she's calling a pizza restaurant you know you've hit bottom.
Overall this year's batch of commercials was pretty bad. Even the "cute" Budweiser missing dog one wasn't that good. I did like the Doritos where the airplane passenger was doing everything possible to keep the middle seat next to him open.
LOL
Funny in a demented sort of way...I guess they expected too much negative reaction.
Funny in a demented sort of way...I guess they expected too much negative reaction.
As the mom of a very active and inquisitive toddler I was hoping parents would become more safety conscious- not up their insurance policies.
I actually cracked up at the old guy accidently tossing his Viagra pill out the window as that old gal waited for him in bed. I wasn’t expecting that and it really got a laugh out me.
Dead kid ad was macabre, dark, disturbing. No place for it in the middle of the Super Bowl. We deal with serious disturbing crap all year long, truckloads of it in the daily news. Didn’t need that. Didn’t want it. Didn’t appreciate it.
The rest of the commercials were so-so. Even the Budweiser one which I always look forward to, seemed like it was thrown together without much thought. Previous years’ can still bring a tear to my eye. I’ll always love the Clydesdales playing football and the little Clydesdale growing up to take his place on the wagon team.
Agree, the sympathy would be there if it wasn’t that they actually sell coverage. Public service safety announcement that seems too self serving. It would have been better in tone if it had been from the National Society Of Funeral Directors or some such thing. (”Why be in such a hurry for us”)
11.5 miutes of football - 3.5 hurs of BS
Somewhere, the ad team for Progessive is laughing. Those spots featuring Flo are irritating (to say the least), but at least she doesn’t kill your kid.
My personal favorite was the Doritos ad featuring the guy doing anything to prevent someone from sitting next to him on an “open seating” flight. When he finally spotted a cute blonde, he did everything to convince her to sit next to him, even waving his bag of chips. As she began to move towards the seat, another passenger steps out of the way, revealing the woman has an infant in a front-mounted baby carrier.
The lost puppy ad from Budweiser was cute, but I think they’ve overdone the “dogs-and-Clydesdales” routine. I also like the “Walter White” spot for esurance.
You’ve got to wonder how many heads rolled this morning at Nationwide (and their ad agency) for the “killed your kid” spot.
Dang Nationwide could have saved a lot of $$ by taking my idea. All that was needed was to add the following refrain to the Payton Manning Nationwide commercials:
“Watching Super Bowl from my couch”