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First HBO, then CBS: The Cable Bundle Is Slowly Coming Apart
Atlantic ^ | 10/16/2014 | DEREK THOMPSON

Posted on 10/16/2014 10:22:27 AM PDT by Borges

Yesterday, HBO announced a new Internet streaming service for 2015 that will let you watch shows without a cable subscription.

Today, CBS announced a new Internet streaming service that will let you watch shows (not including the NFL) without a cable subscription.

In less than a day, the most critically acclaimed network and the most watched network bet on the future of Internet TV. And just like that, the cable bundle has unraveled more in the last 24 hours than in the previous 24 months.

HBO and CBS à la carte won't blow up cable. The vast majority of older households adores pay-TV and spends four to five hours a day glued to the couch. Many families won’t want to replace a technology they know and love with a mess of streaming options they have to learn.

But younger Americans are different. They grew up with that mess of options. They love that mess of options. They actually find a mess of options easier to deal with than a cable box and a Comcast representative.

(Excerpt) Read more at theatlantic.com ...


TOPICS: Culture/Society
KEYWORDS:
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1 posted on 10/16/2014 10:22:27 AM PDT by Borges
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To: Borges

Food Network. That is all I need.


2 posted on 10/16/2014 10:25:20 AM PDT by The Iceman Cometh (Proud Teabagging Barbarian Terrorist Hobbit Crazy Cracker Son-of-a-Bitch!)
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To: Borges

And, about time. We consumers have calling for de-bundling for years. Thank you, Internet, for acting the role of equalizer. Don't let the government (faking net neutrality) change the Internet.


3 posted on 10/16/2014 10:25:23 AM PDT by so_real ( "The Congress of the United States recommends and approves the Holy Bible for use in all schools.")
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To: Borges

But bundling is great!...............

4 posted on 10/16/2014 10:25:30 AM PDT by Red Badger (If you compromise with evil, you just get more evil..........................)
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To: Borges

Only thing holding bundle together is sports networks.


5 posted on 10/16/2014 10:29:22 AM PDT by Bigtigermike
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To: Borges

NBC already does this


6 posted on 10/16/2014 10:29:46 AM PDT by UB355 (Slower traffic keep right)
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To: Borges

We have been watching streaming video for just over a year now and we are over 60. I think the premise of only the young will know how to and will use is WRONG!

Get with the program. Not all your elders are behind the times.


7 posted on 10/16/2014 10:31:34 AM PDT by TRAPPER2 ( God Bless Our Troops and God Bless America!! In God We Trust.)
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To: Borges

Without bundling, most TV networks will disappear because they don’t generate the ratings to justify having them on their own.

Ever notice how some cable channels show the same ads over and over? Or how they are only showing promos for other shows on the network? That is because they cant sell ads.

So while this is a great idea, if it becomes the norm, people should not be surprised if a number of niche programs start to vanish.


8 posted on 10/16/2014 10:31:37 AM PDT by VanDeKoik
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To: Borges

“(not including the NFL)”

What else is there?


9 posted on 10/16/2014 10:32:03 AM PDT by Rennes Templar (Obama: First ever POTUS to be retired while still in office.)
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To: Borges

I like Netflix.

$7.95 a month and I can stream over my broadband any show or movie I want.

Great value.


10 posted on 10/16/2014 10:32:58 AM PDT by goldstategop (In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever)
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To: Borges

Goodbye CNN and PMSNBC. You are dead, you just don’t know it yet.


11 posted on 10/16/2014 10:35:31 AM PDT by Cyman (We have to pass it to see what's in it= definition of stool sample)
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To: Borges

Give me ESPN via internet and I will lose cable so fast it will make your head spin.


12 posted on 10/16/2014 10:35:33 AM PDT by NCjim (Do not argue with an idiot. He will drag you down to his level and beat you with experience.)
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To: Borges

Most HBO programming is already available through Amazon Prime


13 posted on 10/16/2014 10:35:43 AM PDT by UB355 (Slower traffic keep right)
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To: Borges

1. I can’t get the Discovery cabal streaming as far as I know.
2. I’m not going back to watching commercials.

So, I’m staying with Direct TV, internet tethering from phone at around $80.00 per month.


14 posted on 10/16/2014 10:38:14 AM PDT by cicero2k
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To: Borges

True that and once sports and news leaves the cable plantation it will be the death of the bundle. The demise of the cable subscription would also mean the death of networks like MSNBC and CNN that have abysmally low ratings, but are propped up by bundle costs.


15 posted on 10/16/2014 10:38:14 AM PDT by erod
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To: Borges

The catch is that the cable companies control a large number of Internet connections — the streaming for other options is likely to develop mysterious “technical difficulties” if they can get away with it.


16 posted on 10/16/2014 10:39:56 AM PDT by e-gadfly
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To: UB355
Most HBO programming is already available through Amazon Prime

Kind of, if you want to watch the newer shows like Game of Thrones or True Detective you'll have to wait a couple of seasons for them to come to AMZ. And currently you can't buy an episode of a popular HBO show like True Detective or Silicon Valley the day after it airs, you have to wait months for them to come out. I'm very excited about this deal, people can finally enjoy HBO programming legally without having a cable subscription.

17 posted on 10/16/2014 10:43:10 AM PDT by erod
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To: e-gadfly

You can get cable broadband as a stand-alone product. If you ask for it, they’ll give it to you.


18 posted on 10/16/2014 10:44:38 AM PDT by goldstategop (In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever)
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To: erod

If you have HBO on cable or satellite you can sign-on and watch episodes later the same night. However, it takes you back to the current set-up.


19 posted on 10/16/2014 10:44:38 AM PDT by morphing libertarian
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To: Borges

Several networks joined with the cable company to allow access to their online (webpage) full episodes. In order to access the full episodes, one had to sign in through their cable company account log-in.

That would have been okay, but it didn’t always work with all browsers.

==

Sort of like Hulu and Crackle and similar online services that offer ‘free’ movies and TV programs. Their offerings break for ads every 10 minutes or so.

That would be okay, too, but many times the return to the movie/program fails after the ad(s) run.

==

Networks are still trying to figure out how to make money via online/streaming.


20 posted on 10/16/2014 10:46:15 AM PDT by TomGuy
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