Posted on 07/30/2020 10:44:11 AM PDT by SeekAndFind
Have we reached Peak Corporate Cave-In?
It kind of looks like it - Trader Joe's has decided to reverse course and not change all the brand labels of its products to satisfy the wokeness demands of a tiny, largely white, racism-parsing left-wing mob. Here's their statement:
To Our Valued Customers:
In light of recent feedback and attention we’ve received about our product naming, we have some things we’d like to say to clarify our approach.
A few weeks ago, an online petition was launched calling on us to “remove racist packaging from [our] products.” Following were inaccurate reports that the petition prompted us to take action. We want to be clear: we disagree that any of these labels are racist. We do not make decisions based on petitions.
We make decisions based on what customers purchase, as well as the feedback we receive from our customers and Crew Members. If we feel there is need for change, we do not hesitate to take action.
Decades ago, our Buying Team started using product names, like Trader Giotto’s, Trader José’s, Trader Ming’s, etc. We thought then—and still do—that this naming of products could be fun and show appreciation for other cultures. For example, we named our Mexican beer “Trader José Premium” and a couple guacamole products are called “Avocado’s Number” in a kitschy reference to a mathematical theory. These products have been really popular with our customers, including some budding mathematicians.
We constantly reevaluate what we are doing to ensure it makes sense for our business and aligns with customers’ expectations.
(Excerpt) Read more at americanthinker.com ...
One of my Jewish friends likes to call Trader Joe’s “Trader Jews” because she sees more of her Jewish friends at TJ’s than she does at Temple!
“remove racist packaging from [our] products.”
= = =
How about WalMart’s - - - “Made in China”.
Isn’t that raciss?
I know a gay guy who works for Trader Joe’s.
He was outraged by this mob coming after his company.
But he cheered in support of suing and penalizing Christian bakeries when the Homofascists targeted them with their “woke” attack.
Kitschy, si. But Avogadro's number is used in a physical theory, not mathematical.
Avogadro's Number a mathematical theory?................
Reversals are the worst PR move. They managed to piss off all sides.
Cut em a little slack, they’re grocers, not scientists ;)
Perhaps the regular size is 602g, and the family size is 1023 g.
Or you could just skip the guac and go for the mole!
Unusual fact ——
Is Trader Joe’s owned by a German company?
Trader Joe’s and ALDI. Owned by a German company called Albrecht Discounts, ALDI is a discount grocery chain that started in Germany in 1948. ... Trader Joe’s, although it may be based in Southern California, is actually owned by Albrecht Discounts.
So, how many avocados in a Guaca Mole?......................
You may have heard the recent ‘renaming’ internet petition concerning the Aldi Nord grocery chain of Trader Joe’s where certain ‘international’ foods bear ethnic names of “Trader Giotto’s”, “Trader José” and “Trader Ming’s”. The grocery chain hurriedly stated that they were already in a multi-year long process of removing these ‘ethnic’ names labeled as racist by the petition author.
Less known is that this author is a California high-school senior, Briones Bedell, and the number of signers is in the low thousands. So, just the fact that there is a petition and that there are people signing said petition, has little to do with actual facts or logic.
4.23 X 10 to the 23rd power
The number of molecules in a mole. — Chemistry
The above is from memory. I haven’t had a chemistry class in over 40 years. So, I may be incorrect?!
Well, they certainly aren't mathematicians. I've only been in Trader Joe's a couple of times, but I wouldn't call them grocers. More of a novelty shop. Food is overpriced and not very good.
I don’t know about anyone else, but I read a distinct “F*** you” in that
I still think Trader Ming’s should be Trader Zhou’s...
I said Avocados in a Guaca Mole, not Fools in a bowl...............
They just earned themselves a customer.
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