Free Republic
Browse · Search
News/Activism
Topics · Post Article

Skip to comments.

With $720 Self-Tying Sneaker, Nike Loosens Ties to Retailers
WSJ ^

Posted on 12/04/2016 9:39:55 AM PST by Red in Blue PA

Nike Inc. this week begins selling a pricey sneaker with self-tying laces, a high-stakes test of the company’s technology investments and efforts to sell more products directly to consumers.

Since its founding, Nike has predominantly been a wholesaler. But as shopping shifts online, Nike is moving to lessen its reliance on retailers. It wants to double its direct sales to consumers to $16 billion by 2020, particularly as rivals Adidas AG and Under Armour Inc. have become more competitive in recent years.

That is where the self-lacing $720 HyperAdapt sneakers play a role. The company is offering the shoes exclusively on its relaunched Nike+ app and at a new retail store in New York City, beginning on Thursday. The idea is to hook consumers into buying via its app or visiting Nike stores for limited-edition sneaker releases, which to date has been a near-weekly phenomenon at Foot Locker and other retailers.

(Excerpt) Read more at wsj.com ...


TOPICS: News/Current Events
KEYWORDS: selftyingsneakers; sneakers
Navigation: use the links below to view more comments.
first 1-2021-4041-46 next last
Exactly who is going to waste $720 on a pair of self tying shoes other than gang bangers and drug dealers?
1 posted on 12/04/2016 9:39:55 AM PST by Red in Blue PA
[ Post Reply | Private Reply | View Replies]

To: Red in Blue PA
Exactly who is going to waste $720 on a pair of self tying shoes other than gang bangers and drug dealers?

NBA players. Oh. Wait. You already said that.

2 posted on 12/04/2016 9:41:37 AM PST by Texas Eagle (If it wasn't for double-standards, Liberals would have no standards at all -- Texas Eagle)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA

$720? There’s going to be some major sneaker robberies in the ‘hood.


3 posted on 12/04/2016 9:41:55 AM PST by Pearls Before Swine
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA

Coming next from Nike: self-running sneakers.


4 posted on 12/04/2016 9:42:58 AM PST by Jyotishi (Seeking the truth, a fact at a time.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA
Exactly who is going to waste $720 on a pair of self tying shoes other than gang bangers and drug dealers?

Right now, no one - it's a high-end boutique item. But so were LED headlights and lane-departure warnings in cars a few years ago - only found in S-class Mercedes and the like. Now they're in Hyundais and Fords. Self-tying shoes might well be a commonplace thing in a few years.
5 posted on 12/04/2016 9:43:00 AM PST by AnotherUnixGeek
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA

My wife has slip on sneakers, the laces are stretchy I think.


6 posted on 12/04/2016 9:43:01 AM PST by Stevenc131
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA

Kids today are becoming so lazy that the guy who invents a plate of food that shovels itself into the kid’s mouth will make a fortune.

In the meantime, kids will lose any and all skills needed to function in the real world.

They will sell like hotcakes as a status symbol and people will be killed over them.


7 posted on 12/04/2016 9:43:40 AM PST by metmom (...fixing our eyes on Jesus, the Author and Perfecter of our faith...)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Pearls Before Swine

The word adapt is in the name, yet ironically, it is the OPPOSITE of this which users will be doing.

If one cannot tie their own shoes, how can they adapt in other ways?


8 posted on 12/04/2016 9:43:47 AM PST by Red in Blue PA (war is peace, freedom is slavery, ignorance is strength, obama loves America)
[ Post Reply | Private Reply | To 3 | View Replies]

To: Stevenc131

Get Velcro Strapped shoes


9 posted on 12/04/2016 9:43:50 AM PST by stocksthatgoup (Where's Hillary?)
[ Post Reply | Private Reply | To 6 | View Replies]

To: Red in Blue PA

“I love money. I love everything about it. I bought some pretty good stuff. Got me a $300 pair of socks. Got a fur sink. An electric dog polisher. A gasoline powered turtleneck sweater. And, of course, I bought some dumb stuff, too.”

-Steve Martin


10 posted on 12/04/2016 9:45:22 AM PST by dfwgator
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA

Gibson made a similar nonsensical move when they came out with the “Robot Les Paul” which tuned itself.

I have since paid over $150.00 to have a qualified luthier change the tuning pegs, rip the robot guts out of it, and turn it into a REAL Guitar.


11 posted on 12/04/2016 9:45:27 AM PST by left that other site (You shall know the Truth, and The Truth Shall Set You Free.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red in Blue PA

Every kid in the hood whose grandmother gets a check for taking care of the kid from the govt. In other words, us.

WE WILL be wasting 720 bucks on these sneakers

I still get mine for 40 or 50 bucks.

Only 10 years ago I got them for 20 :)


12 posted on 12/04/2016 9:45:40 AM PST by dp0622 (IThe only thing an upper crust conservative hates more than a liberal is a middle class conservative)
[ Post Reply | Private Reply | To 1 | View Replies]

To: metmom

[The sneakers] will sell like hotcakes as a status symbol and people will be killed over them.”

Beau and I looked at one another and said that at the exact same moment, when we saw the first ad for these!


13 posted on 12/04/2016 9:46:36 AM PST by Diana in Wisconsin (I don't have 'Hobbies.' I'm developing a robust Post-Apocalyptic skill set!)
[ Post Reply | Private Reply | To 7 | View Replies]

To: metmom
They will sell like hotcakes as a status symbol and people will be killed over them.

The kind of person who'd buy such a thing will be killed... wow... that's kind of a win-win, in the Darwinian sense.

14 posted on 12/04/2016 9:46:51 AM PST by A_perfect_lady
[ Post Reply | Private Reply | To 7 | View Replies]

To: Red in Blue PA

The ones who will needlessly die trying to keep feral youths from stealing them. That’s who.


15 posted on 12/04/2016 9:47:56 AM PST by Gaffer
[ Post Reply | Private Reply | To 1 | View Replies]

To: A_perfect_lady

And like clockwork, when someone is killed over $720 sneakers, it will not be the lack of morality in the black community, nor will it be the sneakers fault, it will be the fault of the “evil” gun.


16 posted on 12/04/2016 9:54:25 AM PST by Red in Blue PA (war is peace, freedom is slavery, ignorance is strength, obama loves America)
[ Post Reply | Private Reply | To 14 | View Replies]

To: A_perfect_lady

omg....lol!


17 posted on 12/04/2016 9:54:26 AM PST by Ann Archy (Abortion....... The HUMAN Sacrifice to the god of Convenience.)
[ Post Reply | Private Reply | To 14 | View Replies]

To: Red in Blue PA

The Carbonaro show showcased self tying shoe laces for around $20 dollars-


18 posted on 12/04/2016 9:56:37 AM PST by Bob434
[ Post Reply | Private Reply | To 1 | View Replies]

To: Jyotishi

Also self triggering guns to go with the shoes.


19 posted on 12/04/2016 9:56:54 AM PST by libh8er
[ Post Reply | Private Reply | To 4 | View Replies]

To: Bob434

https://www.youtube.com/watch?v=8BSk2GARPw0


20 posted on 12/04/2016 9:57:32 AM PST by Bob434
[ Post Reply | Private Reply | To 18 | View Replies]


Navigation: use the links below to view more comments.
first 1-2021-4041-46 next last

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
News/Activism
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson