In for still more "complex transformation"
In for still more "complex transformation"
No more free bus rides to work in Chappaqua, I’m guessing.
"If you eliminate the third, fifth, and sixth letters, then it's 'Red's Digest', comrade."
“I am Joe’s incompetent CEO”
That’s the Reader’s Digest version.........
Did I read that in recent years Reader’s Digest has morphed into the most worthless piece of Marxist trash? If so,I say bravo!
I subscribed to Readers Digest years ago.
Was the best water-closet read.
The short ‘real-life’ stories and the one liner quotes all over the magazine.
Picked up one recently at the Dentist office and found none of the charm of the magazine from years ago.
Same with Yankee Magazine.
I dropped Reader’s Digest a few years ago after they started printing what amounts to love letters to the Obamas. They pestered me with offers of nearly free magazines for a year after that in hopes I would renew my subscription.
Good riddance. RD was just another liberal rag that fell from the truth a few decades ago. I grew up in the 60’s and 70’s with it and thought it was great but by 1990 I canceled my subscription as it was so left-leaning it nearly tore the left legs off my end table.
I subscribed for a few years of light reading. Most stories were fair and balanced, then the shift to left occurred and I escaped their stupidity marketing by unsubscibing in the early 90s.
now that it skews left:
Humor in Uninformed
Quotable Quotas
Life in These Union States
Lefter, the Best Medicine
Content has nothing to do with their demise. All magazines are dying. The ones holding on the longest are those with the narrowest focus, but they will eventually die, too.
I have a copy of the August 1937 issue of Reader’s Digest. The subhead is “Articles of Lasting Interest,” and you know what? All the articles are still pretty darned interesting.
Back then it was a dumbed-down version of important magazines. Today it’s a dumbed-down version of TV.
I gave up after global warming and all the advertisements for the LDS church. If I remember, it was tough to stop. They automatically renew and bill you. I got the dunning letters to stop after I requested they show me proof that I renewed.
After they crapped all over their main audience pimping homosexuality, racism, “People” style crap, etc., and quit publishing quality material they were destined for bankruptcy.
I was a Reader’s Digest fan for many years. Wouldn’t take it for free now.
The magazine was started by DeWitt Wallace, while recovering from shrapnel wounds received in World War I. Wallace had the idea to gather a sampling of favorite articles on many subjects from various monthly magazines, sometimes condensing and rewriting them, and to combine them into one magazine.[4] Since its inception, Reader’s Digest has maintained a conservative[5] and anti-communist perspective on political and social issues.[6] The Wallaces initially hoped the journal could provide $5,000 of net income. Mr. Wallace’s continuing correct assessment of what the potential mass-market audience wanted to read led to rapid growth. By 1929, the magazine had 290,000 subscribers and had a gross income of $900,000 a year.
The magazine’s parent company, The Reader’s Digest Association, Inc. (RDA), became a publicly traded corporation in 1990. As of 2010 RDA has reported a net loss each year since 2005[citation needed]. In March 2007, Ripplewood Holdings LLC led a consortium of private equity investors who bought the company through a leveraged buy-out for US$2.8 billion, financed primarily by the issuance of US$2.2 billion of debt.[4][4][11] Ripplewood invested $275 million of its own money, and had partners including Rothschild Bank of Zurich and GoldenTree Asset Management of New York. The private equity deal tripled the association’s interest payments, to $148 million a year.[4]
On 24 August 2009 RDA announced it had filed with the U.S. Bankruptcy court a pre-arranged Chapter 11 bankruptcy, in order to continue operations, and to restructure the $2.2 billion debt undertaken by the leveraged buy-out transaction.[4][12][13] The company emerged from bankruptcy with the lenders exchanging debt for equity, and Ripplewood’s entire equity investment was extinguished.[4]
In 2001, 32 states attorneys general reached agreements with the company and other sweepstakes operators to settle allegations that they tricked the elderly into buying products because they were a “guaranteed winner” of a lottery. The settlement required the companies to expand the type size of notices in the packaging that no purchase is necessary to play the sweepstakes
Reader’s Digest in the UK has been criticised by the Trading Standards Institute for preying on the elderly and vulnerable with misleading bulk mailings that claim the recipient is guaranteed a large cash prize and advising them not to discuss this with anyone else.
“My favorite feature is It Pays To Enrich Your Word Power.
That......thing.....is......very......very.......very..............good!”
-Homer Simpson
I used to love the RD.I knew the world was over years ago but when they shut down the pulp mills at almost the same time our only bookstore( besides second hand) Borders...uh oh or was int Barnes and Noble?? anyway, they went under, and closed it’s doors.
One of my fav past times gone, reading newspapers,mags and books while sipping a cuppa Joe at some obscure local hang out or yes, the bookstore.
Readers Diget was fun as my grandpa( a doc) subscribed to it so when I was doing office work with grams( forced child labor:P) the occasional breaks were filled with reading the stories or jokes aloud.
“Life in These United States.”
Rats, I was counting on an abridged version of Dan Brown’s upcoming masterpiece “Inferno”. (Abridged to 2 pages, that is.)