Posted on 02/28/2011 4:19:34 AM PST by jimbo123
Oprah Winfrey is finding out just how hard it is to build an out-of-the-way channel into a television destination.
OWN, her two-month-old channel, is attracting fewer viewers than the obscure channel it replaced, Discovery Health. At any given time this month, there have been about 135,000 people watching OWN, according to the Nielsen Company, and only about 45,000 of those people are women ages 25 to 54, the demographic that the channel is focusing on.
Those ratings levels, down about 10 percent from Discovery Health’s levels last year, are being carefully watched by people who would like to rebuild cable channels around other celebrities, and by investors who worry that OWN is a drag on Discovery’s stock.
(Excerpt) Read more at nytimes.com ...
Perhaps if they made the channel available to more viewers — that is, not put in some exclusive, pay extra package with cable — it might attract some more people. Oprah’s followers are largely middle to lower-middle to lower class folks who can’t afford premium cable.
No extra charge on Albany TW but nothing worth watching.
When we drop Dish Network in seven months, it will be because they’ve gone up another $5 this month, which they begin to do as soon as you sign a two year contract with them, and it will be because you pay for lousy channels such as OWN and about 20 channels of Sirius music and another 20 ad networks, which we never watch.
Certainly there needs to be a network that allows the consumer to pay for the channels said consumer actually wants to pay for. What a concept.
Perhaps it has to due with the subject matter of the shows. Every ad I saw for OWN was some sexual deviant freak show. Like a little boy being raised as a girl.
Misery pimps pose.
We better not bail Oprah out. She’s richer than God.
Here’s a ratings winner. Have Oprah declare on air that’s she’s a fat-ass. Then say that Moochella, also a fat-ass will be a regular on the program as they attempt to slim down their bulbous butts. Libs can watch as Moochella uses exotic home fitness machines from the Shopping Channel. They can have masseuses who massage their butts on air to help tone them up. They can have a special food section where Inaproprah and Moochella rut in a garden eating kale and carrots. Then at the end of each show they can have a weigh-off to see which hulking beast has lost the most weight!
Meanwhile, TLC has practically turned into the Alaska Channel and has record number of viewers.
Go Sarah!
I guess this puts a damper on plans for a Rosie O'Donnell Queer Channel.
They are both to busy bribing people.
Don't forget arugula. Obamas love arugula.
Thats called Bravo.
The other 90,000 are "men" who normally watch Bravo.
Maybe she should start running commercials about how much RESPECT she deserves. She and her islamo-marxist friend in the White House.
Well, there's that, and that I can't stand Oprah.
OWN is nestled amongst a small cluster of channels that I check
out, and so I can't help but glance at the listings. I thought she
bought DiscoveryHealth, but it explains why I see Cash
Cab listed, off the top of my head.
This past weekend had some movies of the chick-flick genre, iirc,
but knowing it was OWN, I deemed them even unworthy of
background.
Now that I think about it, I never watched that channel
pre-OWNed, either.
With the Tea Party movements, and a resurgence in conservative thought, I’m hoping that the Oprahfication of America begins to recede.
She disgusts me and I have minimal tolerance for her air-headed nit-wit fans.
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