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LBJ ‘Daisy Ad’ Changed American Politics, Author Says
abcnews.go.com ^ | October 37, 2011 | Devin Dwyer

Posted on 01/23/2012 12:01:10 PM PST by truthkeeper

President Johnson’s daisy petals and mushroom clouds TV ad targeting Barry Goldwater only aired once officially during 1964 campaign. But it’s now recognized as one of the most iconic campaign ads of all time — with its influence on political advertising clearly evident today.

The story behind the ad reveals just how bold and transformative it was, Louisiana State University communications professor Robert Mann told ABC News’ “Top Line.” Mann is the author of “Daisy Petals and Mushroom Clouds: LBJ, Barry Goldwater, and the Ad That Changed American Politics.”

“It was an unusual way to start a presidential campaign. It was the first spot of that campaign by Johnson, going hard negative on Goldwater, but he wanted a mandate, and he wanted to go after Goldwater’s vulnerability, which was Goldwater’s reckless talk about nuclear war and nuclear weapons,” said Mann.

(Excerpt) Read more at abcnews.go.com ...


TOPICS: Chit/Chat; History; Miscellaneous; Society
KEYWORDS: 4theworse
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1 posted on 01/23/2012 12:01:14 PM PST by truthkeeper
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To: truthkeeper

Very telling how the liberal news anchor is almost aroused by this ad that was a vicious attack on Barry Goldwater.


2 posted on 01/23/2012 12:06:27 PM PST by MeganC (No way in Hell am I voting for Mitt Romney. Not now, not ever. Deal with it.)
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To: MeganC

“I was told that if I voted for Goldwater, we’d have riots in the streets, and get into a long, unwinnable war....well I voted for him...and darned if they weren’t right.”


3 posted on 01/23/2012 12:08:03 PM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: truthkeeper

What was so funny about the ad is that it was designed to scare the public into believing that if we elected Goldwater, we’d certainly be at war. So LBJ wins and dramatically ramps up the most infamous war in US history.


4 posted on 01/23/2012 12:09:49 PM PST by cuban leaf (Were doomed! Details at eleven.)
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To: truthkeeper

That particular ad probably did as much to eclipse the conservative movement in America for a generation, as the cumulative effect of the JFK assassination, the Viet Nam war, and the Cuban Missile crisis put together.

Visual images are of almost unaccountable power, and it was one of the most effectve products the Soviet facilitators ever managed to place in the American consciousness.

The end result was that Richard Nixon looked almost benign by comparison.


5 posted on 01/23/2012 12:10:08 PM PST by alloysteel (Are Democrats truly "better angels"? They are lousy stewards for America.)
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To: truthkeeper

I believe that LBJ’s then Press Secretary Bill Moyers was involved with the showing of that ad.


6 posted on 01/23/2012 12:11:27 PM PST by VR-21 (God save us from Mister Magoo Republicans.)
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To: cuban leaf
What was so funny about the ad is that it was designed to scare the public into believing that if we elected Goldwater, we’d certainly be at war. So LBJ wins and dramatically ramps up the most infamous war in US history.

As "funny" as Wilson running with the slogan, "He Kept Us Out of War."

7 posted on 01/23/2012 12:15:15 PM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: truthkeeper

The dumbasses showing the ad on the website cut-off the first half, ruining its power.


8 posted on 01/23/2012 12:15:47 PM PST by pabianice (")
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To: alloysteel
As Victor Lasky put it as regards Barry Goldwater, "Never has such political filth been used to smear a good and decent man."

Lee Harvey Oswald was from Louisiana; however, Dallas was regarded as a city of hate after JFK was assasinated. Why was that? It was because Dallas was avant garde in expressing Conservative ideas back then and the media wanted to smear Dallas and rightwing ideas.

9 posted on 01/23/2012 12:16:47 PM PST by Stepan12
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To: cuban leaf
to scare the public into believing that if we elected Goldwater, we’d certainly be at war
Not just war - atomic war.
The 60s were the height of the Cold War and everyone was already scared to death of "the bomb."
Ironically, LBJ gets elected and sends millions of American boys to war in VN, with almost 60,000 coming home in body bags.
10 posted on 01/23/2012 12:35:32 PM PST by oh8eleven (RVN '67-'68)
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To: truthkeeper

Remember it very well and really [issed me off...Went out and made up a bnch of Goldwater signs and had neighbors doing the same...


11 posted on 01/23/2012 12:36:47 PM PST by mosesdapoet (Moses ..A nick name I received as a kid for warning another -It's a sin to tell a lie")
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To: Stepan12
Lee Harvey Oswald was from Louisiana; however, Dallas was regarded as a city of hate after JFK was assasinated. Why was that? It was because Dallas was avant garde in expressing Conservative ideas back then and the media wanted to smear Dallas and rightwing ideas.

Liberals always have to be reminded that it was a COMMIE that killed JFK, which explains why kooky conspiracy theories have such play with them, they don't want to accept the fact that JFK's killer was a lefty.

12 posted on 01/23/2012 12:38:49 PM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: truthkeeper

LBJ yet ANOTHER “World-Famous””Inside-the-Beltway” Lying BASTARD!(wasn’t HE from Texas too(just wondering)?(I bet AT LEAST he was born there(Texas)).


13 posted on 01/23/2012 12:47:48 PM PST by US Navy Vet (Go Packers! Go Rockies! Go Boston Bruins! See, I'm "Diverse"!)
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To: pabianice; truth_seeker

try this: http://www.youtube.com/watch?v=dDTBnsqxZ3k&feature=related


14 posted on 01/23/2012 12:52:28 PM PST by jurroppi1
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To: truthkeeper
Okay - let's dig a little deeper.

Has anyone in the MSM, then or now:

“in the Second World War entered active service in August 1941 in the United States Army Air Corps, serving in the Asiatic Theater in India, and was discharged in November 1945 as a lieutenant colonel with rating as pilot; organized the Arizona National Guard 1945-1952; brigadier general in the Air Force Reserve in 1959 and promoted to major general in 1962; retired in 1967 after thirty-seven years service” - Biographical Directory of the United States Congress

So why, is this important? During the 1964 Presidential Campaign Senator Goldwater was also Major General, USAF Res, who had flown actual combat strikes over Vietnam.

The deep dark secret about Goldwater was he was absolutely right about Vietnam. In 1964 he was quoted about sending the B-52s North and bombing the North Vietnamese back to the stone age. To force an end to American involvement in Vietnam, 8 years later President Nixon did send the B-52s North and we did bomb them back to the stone age in less than 4 weeks serious negotiations in Paris were resumed and 8 months later US combat operations ceased through SE Asia.

IMHO - LBJ and the contemporary MSM 1964 - 1969 are responsible for most, it not all, combat deaths, American, Allied, North Vietnamese and their allies January 1965 - January 1972. How can I say this? Very simple - what LBJ and the media painted as a dangerous path the could lead to nuclear war was the actual path successfully pursued 8 years later with minimal risk of escalating into World War III.

15 posted on 01/23/2012 12:53:56 PM PST by Nip (TANSTAAFL and BOHICA)
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To: truthkeeper

“President Johnson’s daisy petals and mushroom clouds TV ad targeting Barry Goldwater only aired once OFFICIALLY during 1964 campaign.”

It kicked off LBJ’s campaign, and was considered so shockingly lowdown, dirty, and out of bounds, it didn’t have to be run but once OFFICIALLY on TV, because the ad was replayed on the news, at campaign events - in short it was self-sustaining. Yep, the pinkos reached a new low with that ad.


16 posted on 01/23/2012 12:56:30 PM PST by ngat
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To: truthkeeper

“President Johnson’s daisy petals and mushroom clouds TV ad targeting Barry Goldwater only aired once OFFICIALLY during 1964 campaign.”

It kicked off LBJ’s campaign, and was considered so shockingly lowdown, dirty, and out of bounds, it didn’t have to be run but once OFFICIALLY on TV, because the ad was replayed on the news, at campaign events - in short it was self-sustaining. Yep, the pinkos reached a new low with that ad.


17 posted on 01/23/2012 12:59:32 PM PST by ngat
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To: truthkeeper

If I ever get my hands on a time machine I am going back to eliminate LBJ sometime in the 1950’s.

I don’t care if it creates a divergent timeline, it would be worth it.


18 posted on 01/23/2012 12:59:57 PM PST by GraceG
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To: VR-21

What???? Bill Moyers isn’t nonpartisan? Next you’ll be telling me George Snuffleupagus at ABC worked for Clinton.

The old media has their noses so far up the Democrat’s behinds that they can see what kind of breath mint they’re using.


19 posted on 01/23/2012 1:33:28 PM PST by blueunicorn6 ("A crack shot and a good dancer")
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To: dfwgator

Look to see Obama put out such adds against Newt—the war monger—Newt the mad man—new the abuser of women and little dogs. Same commercials—will be used on Mittens—Mitt The Mormon, mitt the capitalist pig, Mitt the two faced filp foppery. Just wait—this will be the dirtiest race since 1860—and we all know how that turned out.


20 posted on 01/23/2012 1:48:05 PM PST by Forward the Light Brigade (Into the Jaws of H*ll)
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