Posted on 05/10/2023 5:43:27 AM PDT by Red Badger
Bud Light’s sales slump has seemingly started to impact other beverages under the Anheuser-Busch brand, according to reports.
Sales of Bud Light have fallen 23.4% compared to this time a year ago, according to The New York Post. The brand experienced a 21.4% drop in sales the week before, according to Bump Williams Data. Bud Light in-store sales have also reportedly dropped by over 26% in the week that ended April 22.
The backlash against Anheuser-Busch seems to be affecting beers outside of Bud Light.
Michelob Ultra, another successful beer brand under Anheuser-Busch, has seen their sales numbers erode in recent weeks, falling by 4.4%, according to Bump Williams Data.
Bump Williams claims that the company’s less prominent beer brands are also enduring sales slumps. Natural Light and Busch Light have both seen their sales numbers drop amid the Dylan Mulvaney backlash. Natural Light sales have declined 5.2% and Busch Light sales have declined 1.8%, according to Bump Williams.
Bud Light and Budweiser are the only beers in the U.S. top 10 that have dropped in sales, according to the New York Post.
“If Bud Light doesn’t fix its trend by the end of this month, it will continue to lose market share because it will lose Memorial Day. That kicks off the summer season,” Williams told New York Post, “There has to be a sense of urgency for InBev to correct these trends.”
Budweiser rivals have seen their sales numbers pickup amid the ongoing backlash after partnering with the transgender influencer Dylan Mulvaney. Miller Lite and Coors Light have picked up in sales, according to Beer Business Daily.
The Bud Light problem is not so much the conscious boycott - people forget and move on. Their bigger problem is that their brand was popular with normal sporting event guys - the main group of beer drinkers. In a single stroke, they let a woke dingbat rebrand their product as the beer of gender-confused poofy freaks. Nobody normal wants to be seen buying or consuming their product. They don’t come back from that.
Wouldn’t drink any of the A-B light beers anyway. Drank some Michelob in the 70s & 80s, and it was decent beer. About the only A-B beer I enjoyed. Since I don’t drink at all now it doesn’t affect me one way or the other, but got to say I’m enjoying watching A-B go woke and go broke.
It has been labeled ‘Queer Beer’ and that will stick for decades.
If I were AB, I’d just discontinue the brand and rename it .....................
“how about Yuengling, America’s oldest brewery”
Oldest “privately owned” brewery. A slight distinction. My beer of choice at the moment. Use to drink Michelob Ultra. Not any more. I will do Shiner Bock now and then.
Me, too. Michelob was my go-to domestic beer. Until I went to Germany and found out what REAL beer is supposed to be!................
Here’s the full list of AB InBev products to avoid, including imports: (H/T to Megan C)
https://en.wikipedia.org/wiki/AB_InBev_brands
Budweiser
Bud Dry
Bud Extra
Bud Lime
Budweiser Black Crown
Bud Light
Bud Light Chelada
Bud Light Lime
Busch
Busch Light
Corona
Corona Extra
Corona Latte
Estrella
Modelo Especial
Modelo Light
Negra Modelo
Pacífico
Victoria
Natural Light
Natural
Natural Ice
Natty Daddy
Shock Top Belgian White
Peeterman Artois
Stella Artois
Artois Bock
Ziegenbock
Beck’s (Germany)
Beck’s Dark
Beck’s Alkoholfrei
Beck’s Oktoberfest
Beck’s Premier Light
Brouwerij Bosteels (Belgium)
Pauwel Kwak
Tripel Karmeliet
Breda (The Channel Islands) Still Available
Camden Town Brewery (UK)
Diekirch (Luxembourg)
Diekirch Grand Cru
Diekirch Grande Réserve
Diekirch Exclusive
Dimix (Germany)
Dommelsch (Netherlands)
Dommelsch Pilsener
Dommelsch Ice
Dommelsch Dominator
Ginette (Belgium)
Gilde Ratskeller (Germany)
Haake-Beck (Germany)
Hasseröder (Germany)
Hertog Jan (Netherlands)
Primator
Oud Bruin
Grand Prestige
Tripel
Dubbel
Winterbier
Bockbier
Meibock
Hoegaarden (Belgium)
Hougaerdse Das
Hop Hound Amber Wheat
Julius (Belgium)
Jupiler (Belgium)
Jupiler N.A.
Jupiler Blue
Jupiler Tauro
Klinskoye (Russia)
Klinskoye Svetloye
Klinskoye Zolotoye
Klinskoye Luxik
Klinskoye Redkoye
Klinskoye Arriva
Klinskoye Samurai
La Bécasse (France)
La Bécasse Kriek
La Bécasse Raspberry
La Bécasse Gueuze
Leffe (Belgium)
Leffe Brown
Leffe Blonde
Leffe Ruby
Leffe Printemps
Löwenbräu (Germany)
Löwenbräu Alkoholfrei
Löwenbräu Dunkel
Löwenbräu Löwen Weisse
Löwenbräu Original
Löwenbräu Oktoberfestbier
Löwenbräu Premium Pils
Löwenbräu Radler
Löwenbräu Schwarze Weisse
Löwenbräu Triumphator
Löwenbräu Urtyp
Mousel (Luxembourg)
Noroc (Romania)
Permskoye Gubernskoye (Russia)
Permskoye Gubernskoye Svetloye
Piedboeuf (Belgium)
Piedboeuf Blond
Piedboeuf Brown
Piedboeuf Triple
Red Bridge (Luxembourg)
Rifey (Russia)
Rohan (Ukraine)
Rohan Lehke
Rohan Tradytsiyne
Rohan Monastyrske Temne
Rohan Veselyi Monach
Rohan Bezalkoholne
Safir (Belgium)
Sibirskaya Korona (Siberian Crown)(Russia)
Spaten (Germany)
Spaten Alkoholfrei
Spaten Diät-Pils
Spaten Münchner Hell
Spaten Oktoberfestbier
Spaten Optimator
Spaten Pils
St. Pauli Girl (Germany)
St. Pauli Girl Lager
St. Pauli Girl Special Dark
St. Pauli Girl Non-Alcoholic
Taller (Ukraine)
Tinkov Russian Lager (Russia)
Tolstiak (Russia)
Tolstiak Dobroye
Tolstiak Svetloye
Tolstiak Zaboristoye
Tolstiak Krepkoye
Tolstiak Grechisnoye
Victoria, strong blond Belgian beer (Belgium)[5]
Vieux Temps (Belgium)
Wild Series
Wild Blue
Wild Black
Wild Red
Whitbread (United Kingdom) (purchased from Whitbread Group plc in 2001)
Yantar (Ukraine)
Asia / Pacific
Baisha (China)
Beck’s Ice (India)
Boxing Cat (China)
Cafri (South Korea)
Cascade Brewery (Australia)
Cass (South Korea)
Cass Fresh
Cass Light
Cass Red
Cass Lemon
Cass Beats
Double Deer (China)
E-Generation
Premium Light
Dry Beer
GuoGuang (China)
Haywards 5000 (India)
Jinlin (China)
Jinlongquan (China)
Draft
Refreshing
Kaiba (China)
KK (China)
Nanchang (China)
OB (South Korea)
Red Shiliang (China)
Santai (China)
Sedrin (China)
Southern Bay brew hole
The Hand & Malt (South Korea)
Yali (China)
Zizhulin (China)
Zhujiang (China)
Americas
10 Barrel Brewing Co (USA)
911 (Dominican Republic)
Alexander Keith’s (Canada)
Keith’s IPA
Keith’s White
Keith’s Dark
Keith’s Red
Keith’s Light
Keith’s Regular
Keith’s Hop Series
Andes (Argentina)
Antarctica (Brazil)
Aqua Fratelli Vita (Brazil)
Babe Wines
Banded Peak (Canada)
Baviera (Paraguay)
Best Damn Brewing Company
Best Damn Root Beer
Best Damn Apple Ale
Blue Point Brewing Company (USA)
Blue Star (Canada)
Bogotá Beer Company (Colombia)
Bohemia (Brazil)
Bohemia Pilsen
Bohemia Escura
Bohemia Weiss
Bohemia Royal Ale
Bohemia Confraria
Bohemia Oaken
Bohemia (Dominican Republic)
Bohemia Light (Dominican Republic)
Brahma
Brahva Gold (Guatemala)
Brahva Beats (Guatemala)
Breckenridge Brewery (USA)
Budweiser
Budweiser Chelada
Bud Dry
Bud Extra
Bud Ice
Bud Ice Light
Bud Lime
Budweiser American Ale
Budweiser Black Crown
Budweiser Freedom Reserve
Budweiser Magnum
Budweiser Select
Budweiser Select 55
Bud Light
Bud Light Chelada
Bud Light Golden Wheat
Bud Light Lime
Bud Light Orange
Bud Light Platinum
Caracu (Brazil)
Cervecería Boliviana Nacional (Bolivia)
Bi-Cervecina El Inca
Ducal
Huari
Maltín
Paceña
Paceña Centenario
Taquiña
Cervecería Nacional (Panamá)
Atlas
Atlas Golden Light
Balboa
Balboa Ice
Malta Vigor
Cervejaria Colorado (Brazil)
Cervecerias Chile (Chile)
Cervejaria Wäls (Brazil)
Báltica (Chile)
Becker (Chile)
Cusqueña (Peru)
Devils Backbone Brewing Company (USA)
Elysian Brewing Company (USA)
Four Peaks (USA)[6]
Golden Road (USA)
Goose Island Brewery (USA)
Grupo Modelo (Mexico) Acquired in 2013
Barrilito
Corona Cero
Corona Extra
Corona Ligera
Corona Light
Cervecería Bocanegra
Cervecería Cucapá
Cervecería de Tijuana
León
Modelo Ámbar
Modelo Especial
Modelo Noche Especial
Modelo Trigo
Montejo
Negra Modelo
Pacifico Clara
Pacifico Light
Pacifico Suave
Vicky Chamoy
Vicky Chelada
Victoria
Victoria Ligera
Índica (Uruguay)
Karbach Brewing Company (USA)
Kokanee (Canada)
Kokanee
Kokanee Gold
Kokanee Light
Kokanee Frost
Kootenay True Ale
Labatt Family (Canada) Acquired in 1995
Labatt Blue
Labatt Blue Dry
Labatt Blue Light
Labatt Club
Labatt .5
Labatt Lite
Labatt Lucky Lager
Labatt 50
John Labatt Classic
Labatt Genuine
Labatt Extra Dry Lager
Labatt Wildcat
Labatt Ice
Jockey Club
Blue Star
NOTE: The U.S. version of Labatt is distributed by North American Breweries due to antitrust issues.
Lakeport Family (Canada) Acquired in 2007
Lakeport Pilsener
Lakeport Honey Lager
Lakeport Strong
Lakeport Ice
Lakeport Ale
Lakeport Light
Lakeport Red
Steeler
Brava
Wee Willy
Liber (Brazil)
Marathon (Brazil)
Michelob
Michelob Light
Michelob Honey Lager
Michelob Honey Wheat
Michelob Pale Ale
Michelob Ultra
Mill Street Brewery (Canada)
Malta Morena (Dominican Republic)
Norteña (Uruguay)
Oceánica (Uruguay)
Oland Export Ale (Canada)
Original (Brazil)
Patagonia (Argentina)
Patricia (Uruguay)
Pilsen (Paraguay)
Pilsen Ñande (Paraguay)
Pilsen Ñande Roja
Pilsen Ñande Blanca
Pilsen Ñande Negra
Pilsener (Ecuador)
Pilsener Light (Ecuador)[7]
Presidente Light (Dominican Republic)
Presidente Black (Dominican Republic)
Quilmes (Argentina)
Rolling Rock
Rolling Rock Light
Rolling Rock Red
Ron Barceló (Dominican Republic)
Schooner Lager (Canada)
Serramalte (Brazil)
Spiked Seltzer (USA)
Sukita (Brazil)
Turning Point (Canada)
Stanley Park
Hell’s Gate
Veza Sur Brewing Company [8] (USA)
Wicked Weed (USA) [9]
South African Breweries (SAB)
Brutal fruit
Black Crown
Carling Black Label
Carver’s Weis
Castle Lager
Castle Lite
Castle Milk Stout
Castle Free
Corona
Flying Fish
Flying Fish Chill
Hansa Pilsner
Liberado
Newlands Spring
Redds
Cervejas De Moçambique (CDM)
2M[10]
2M Flow
Manica
Laurentina
Laurentina Premium [11]
Laurentina Preta [12]
Laurentina Clara
Impala(cassava-based beer) [13] [14]
Dourada [15]
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Yep, it's an ongoing conversation in groups of normal people everywhere. We found a Bud Light can on a table in our golf league, it caused quite the stir as we investigated who would have the nerve to be seen with a Bud Light :)
Wow! Which ones are NOT on this long comprehensive list??? That might be easier to know!!!
It shows how big their reach really is, doesn’t it?
Support all the mom n pops you can. The big guys are out to get them, and sometimes that means taking them over. I’m sure this list will continue to expand as AB-InBev buys up competitors.
“This is a hard time to be a non-beer-drinker”
Why? You’re not buying beer anyway so you are in effect protesting Bud Light or any Anheuser-Busch product.
These numbers aren’t in competition with other brands. The numbers indicate that Anheuser-Busch is crashing alone.
Competitive beer purchases are not part of that equation.
Why? That’s got to be a joke.
ABAB
anything but anheuser-busch
That is true, because even if we want to be part of the boycott, since we are not consumers, we are not part of that retaliation.
Bud Light’s stock price is down 1.7% at the open of trading this morning.
https://finance.yahoo.com/quote/BUD?p=BUD
There are six corporations that make most of the beer/ale in the world. ABV is the largest(57 billion in sales). Followed by Heineken(38 B). Asahi(21 B). Kirin (15 B). Molson/Coors(10 B). Carlsburg (10 B)
https://www.zippia.com/advice/largest-beer-companies/
So, most of the major brands are made by one of the above. Some of the only privately family owned major beer companies sold throughout the US are Yuengling, Boston Beer(Sam Adams) and Sierra Nevada. Boston Beer does $2 Billion in sales. There are several other regional companies and hundreds/thousands of micro breweries.
“Anheuser-Busch (BUD) - is finding out in real time just how choppy the waters can get when corporations wade into the culture wars that are at the center of the social media conversation these days.
Bud Light has been America’s most popular beer for years, but now people on both sides of the political aisle are disavowing the drink.”
how about Yuengling, America’s oldest brewery
Upon news of AB’s trans debacle, my first thought was whether Yuengling was a public company.
It’s family-owned, sadly for me, but I hope they enjoy their enormous gains.
Awesome. Thank you.
You should turn that list into a post, I’m sure many would find it useful. 👍
The other issue is, once the budlight drinkers wake up and realize that there is other beer out there that actually tastes good and doesn’t give you a migraine....... regardless of advertising campaign, people may never go back.
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