Posted on 07/03/2020 6:09:05 PM PDT by bkopto
CVS, the country’s largest drugstore chain, is making the biggest bet on the category in the U.S. yet, by adding a cosmetics line from Stryx, a brand launched last year, to 2,000 stores (about a quarter of its total). The retailer is giving more legitimacy to a small, but growing, group of products that had mainly been sold through high-end stores.
With this move, CVS likely has potential customers such as Max Belovol in mind. The 23-year-old grew up wearing dazzling eyeshadows and foundation for figure-skating competitions, but didn’t become truly comfortable with wearing makeup during work until the coronavirus lockdown.
“It’s a Zoom effect,” said Belovol, a law student based in Atlanta, who prefers concealer and its subtle look. “People don’t have to worry about how they look at work. You can paint your nails, and nobody on the Zoom call is going to know.”
(Excerpt) Read more at orlandosentinel.com ...
Any man who would smear makeup all over his face cannot really be a man.
the makeup makers have bee desperate to push this crap for years.
Not just know, just HELL NO!
(NFL will be using this though)
[eyeroll] They’re missing the boat. I’m thinking the real opportunity in men’s accessories is going to be prosthetic testicles.
Well, OK. But don’t expect blackface to come back into fashion ...
Target audience is MINOs, men in name only.
As much as I hate what the nfl is doing and will not watch this year, makeup or no makeup almost all of those guys can squash we 2 like bugs without breaking a sweat.
I guess it was a joke. It just wasn’t funny :)
Many bad words come to mind when I think of many players these days.
Effeminate isn’t one of them
That being said, I think I’ll try pink for my nails first... :)
Barf alert!
Nothing new. They tried this back in 1968. If you see the movie Rosemary’s Baby, at a party a man in makeup shows up with his female date.
They are called FAGS, Jim.
John wayne might not agree with you. He wore makeup most of his life.
“””I’m thinking the real opportunity in men’s accessories is going to be prosthetic testicles.””””
Already available.
This fruit Belovol can give you change for a $9 bill in $3s...
I guess they're the ones who'll be buying this makeup.
They come up with this stupid idea every 15 years or so. It never catches on.
Not sold in stores in Russia or China for some reason.
Also acceptable: Eye black for sports and war paint for real Indians going to battle, but the arrows and tomahawks better be bloody by the end of the day.
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