First reactions from Letterman Sponsors (Palin Ping! - No.23 - June 11, 2009)

Various | June 10, 2009 | Me

[SolidWood]

Because there was a flood of threads on Letterman's slurs in the last two days, which were already pinged to and generated already over 15,000 hits (!), I won't link them again.

So far Todd and Sarah have responded by calling out Letterman on his perverted, disgusting "humor" and pedophile suggestions, while Letterman has given a lame non-apology which even furthered the smears against Willow and Bristol.

CBS and it's sponsors need to feel the heat. Our messages are creating first reactions. Keep up the pressure. Several hundred Freepers plus thousands of other folks from TeamSarah, C4P and other Conservative venues can make an effect.

[SolidWood]

Palin PING! - No.23 - June 11, 2009

Anyone on or off the Palin ping, write me.

[se_ohio_young_conservative]

I have contacted my local CBS station, waiting for a reply.

WBNS-TV in Columbus, Ohio

[bmwcyle]

You might want to get back to LifeLock and tell them to pull all ads with CBS locals.

[SolidWood]

Thank you. It is important to share these information with non-Freeper relatives and friends. There are certainly countless folks who would do their part, but who aren’t in the know.

[SolidWood]

Yes, exactly. They try to defend themselves by saying that they just advertise for CBS, not Letterman specifically and that CBS is placing them with him. That doesn’t cut it!

[AlexW]

Bever, with the CBS station in Alaska, seems to think it would have been OK if it had been Sarah or the older daughter.

[Chief Engineer]

Networks sell advertising using several categories. The most expensive is fixed position, that is they buy time in a specific show.

Another category is by daypart. The commercial can run anytime between specific times.

The least expensive is what is called “run of schedule. The network can place the commercial anywhere it wants.

Only in the first instance can the advertiser be considered to sponsor a given show. Advertisers can, in some instances, if the network is cooperative, specify a program which they do not want their advertisement to appear.

We have to be careful in assigning blame.

[Texas Fossil]

I phoned Best Western yesterday afternoon and spent a long time on the phone with a series of “Supervisors”. Went through Customers Service and they transferred me to “someone appropriate”.

They told me that they do not “directly” sponsor Letterman, as was stated.

The reason I chose to phone them was I was a long term customer. Traveled the Mid-West and West for 30 years in outside sales and sales management. Stayed often at Best Westerns.

I complemented them on the type of company they are and that this is damaging to their brand image if they are associated with Letterman. And that if I can identify them as a Letterman sponsor (directly or indirectly) then others can also.

The “marketing” types is where this will be resolved, and they will never tell you that they are afraid or displeased with the association with such a vile cretin.

I think my call content was pushed up the line, but am not totally sure. I do not believe any of the people I spoke with had a clue about what happened before I spoke with them.

[SolidWood]

The protest should hit CBS, which is the place where the buck stops.

Since these companies are advertisers for CBS, it is secondary whether they are specific sponsors of Letterman. As you say they are being allocated to him, and thus can demand to be dissociated from his show.

Protesting to these companies that use this "run of schedule" advertising, targets CBS and signals the companies to dissociate themselves from Letterman's show (which they can do anytime).

[SolidWood]

They told me that they do not “directly” sponsor Letterman, as was stated.

That's their line of defense. They are CBS advertisers and placed with Letterman by CBS. They could demand to be dissociated from his show (if not CBS itself). The defense doesn't cut.

[Chief Engineer]

On the same subject, a distinction has to be made between national commercials and local commercials.

The block of advertisements just before the top of the hour are all Local commercials, sold by and run by the television station you are watching.

During the show itself, the commercial blocks are shared by the network and the local station.

The first 1:30 or 2 minutes are network commercials. The rest of the 4:00 minute commercial block are local commercials.

Incidentally, the same rules apply as above. Local stations follow the same general rules for commercial placement and the resulting costs as the network

[se_ohio_young_conservative]

I am not encouraging anyone to rough somebody up or break any bones. I strongly discourage violence. Do not use violence.

but I wonder if David Letterman and also some of these low level bloggers who file bogus ethics complaints...I wonder if they had the threat of getting their teeth knocked out and having gravel stuffed down their throat.. I wonder if any of this maddness would end if they had to worry about their safety everyday.

Where I come from, we protect women. If that were my wife or one of my daughters, somebody would be coughing up gravel and blood.

[miele man]

Thank you very, very much for posting this information!

[SolidWood]

Chivalry is gone from this country. Back then there were dignified duels to gain "satisfication" in cases of violated honor. I don't say that we should reintroduce duels... but the spirit of defending honor certainly should return.

Interestingly enough Alaska, along with several other states has no statutory dueling prohibition.

Duels in the United States

Famous American duels

[Thrownatbirth]

This sponsor is in my wheelhouse. Fire away!

Mars, Incorporated
6885 Elm St.
McLean, VA 22101
VA Tel. 703-821-4900
Fax 703-448-9678

[SolidWood]

meant “satisfaction”...

[Texas Fossil]

I know, but the response that I got does not mean they are not sensitive to this.

They will not show they are concerned with the impact of this, but they are. This is basically a good company, and I know they do not want to be associated with this.

Enough complaints will have an effect.

[Chong]

LOL!!!!!!!
(No wonder letterman is soooo angry, HEH!) A good one!

[doosee]

I sent emails to Mars and Lexus and so far received Reply Acknowledgements. Letterman the perverted scum needs to go.