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Keyword: pinkoctober

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  • NFL to end 'Pink October,' teams can choose own charities in 2017

    12/13/2016 10:15:17 AM PST · by PROCON · 69 replies
    Score Media Ventures ^ | Dec. 13, 2016 | theScore
    The NFL informed teams last week in a league-wide conference call that "Pink October" - a three-week window in October in which the league dressed up its fields, sidelines, and players in pink to raise awareness and funds for breast cancer - will not continue in 2017. Instead, teams will be able to choose their own cancer cause to support next season, reports Jenny Vrentas of the MMQB.com. "It's a balancing act," says Anna Isaacson, the NFL's VP of social responsibility, when asked if this is the start of a trend "We have seen a lot of success in...