Free Republic

More Roosevelt… Less Jimmy Carter… that’s what this brand needs! Folks, there’s been a lot of scrutiny of President Obama in these first 100 days. It goes with the territory. The attention is brutal no matter who’s in the Oval Office and it always will be. Exposure is something most marketers covet . . .but over-exposure especially of the wrong features can be deadly for a personal brand. That is why, Barack Obama –whom I’ve called a first-rate poli-marketer (see the past few weeks FOX Forum posts here)– had better stop behaving like Jimmy Carter and start emulating Roosevelt. In...

DISASTER MANAGEMENTSaving New York From A Major Hurricane The New York area has not experienced a hurricane since 1985, and the last direct hit on Manhattan was way back in the 1800s. by Staff Writers New York (AFP) Jun 28, 2006 New York unveiled Wednesday an emergency response and evacuation plan following warnings of the devastation that a direct hurricane hit could reap on the city. "While New Yorkers often do not associate our city with hurricanes, the hazard is real, and it only needs to happen once," said Joseph Bruno, commissioner of the city's Office of Emergency Management. The...