Free Republic
Browse · Search
Religion
Topics · Post Article

To: tenger
You see, I'm somewhat of an English purist. What they do on pretty much all of their advertising/billboards to me is dumbing down society. Intentional misspellings galore (Eat Mor Chikin). Even the name of the company is like that. Hate it, hate it, hate it. I know their chicken is supposed to be better quality blah blah blah...

You may be a scholar of the English language, but you need to study up on trademark law.

Intentional misspellings strengthen a trademark. Consider Google, one of the strongest brands on the planet. It's a misspelling of googol, a noun meaning the number ten raised to the power of 100.

Of course, then along comes cynwoody, and legions of others, who use the verb google (lower-case g) to mean do an internet search on. If Google were to pay its lawyers to send out cease and desist lawyers, it would revive the finances of the USPS.

51 posted on 07/25/2012 10:18:24 PM PDT by cynwoody
[ Post Reply | Private Reply | To 23 | View Replies ]


To: cynwoody
If Google were to pay its lawyers to send out cease and desist lawyers, it would revive the finances of the USPS.

Er, send out cease and desist letters, LOL!

53 posted on 07/25/2012 10:21:34 PM PDT by cynwoody
[ Post Reply | Private Reply | To 51 | View Replies ]

To: cynwoody

Now a few days removed from when I posted my mini-rant about how the cows at Chick-fil-A spelled things and seeing the moral battle the company is now enmeshed in, when I’m in the area of one a CFA, I will visit there and gladly spend my money. I’ll pretend I don’t notice the misspellings.


55 posted on 07/26/2012 8:21:59 AM PDT by tenger (It's a good thing we don't get all the government we pay for. -Will Rogers)
[ Post Reply | Private Reply | To 51 | View Replies ]

Free Republic
Browse · Search
Religion
Topics · Post Article


FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson