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Mixed-race family asks Blue Bell Ice Cream to change flavor name to be more inclusive
CBS News ^ | June 21, 2018 | CAITLIN O'KANE

Posted on 06/22/2018 6:06:13 PM PDT by EdnaMode

The mother of a mixed-race family is asking a popular ice cream manufacturer to change the name of one of its flavors to be more inclusive. Traci Schmidley says she is a mother of six and a foster mom to more. Some of her children are black and some are white. She says it was her 10-year-old son who first noticed the name of the ice cream, "The Great Divide."

"The Great Divide" is half vanilla and half chocolate. The container has a line right down the middle dividing the off-white vanilla from the chocolate brown. When the family bought a tub of it for a celebration, her oldest child said the line down the middle reminded him of the Mason-Dixon line.

"[He] jokingly commented that the Great Divide flavor should be called the Civil War flavor," Schmidley wrote in a blog post on "Love What Matters."

She says her son is "talented academically and adores all subjects, but math and history are his favorites." The ice cream immediately reminded him of "a time in history when our nation appeared to be irrevocably divided," the mother wrote.

Schmidley says her son noticed the mixture of black and white people around their table -- all of them family. They are not divided like the ice cream.

The mother from rural Louisiana wrote the blog post to call attention to the message the label sends and to urge Blue Bell to change the name and packaging. "My husband and I are both teachers and together we teach our children, along with several of their friends, out of our home," Schmidley wrote. "We have a huge dining room table that is almost always full of people, which is just the way we think it should be."

(Excerpt) Read more at cbsnews.com ...


TOPICS: Business/Economy; Culture/Society; Politics/Elections
KEYWORDS: bluebell; bluebellicecream; chocolate; greatdivide; icecream; racism; thegreatdivide; vanilla
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To: PROCON

That photo is darling.


21 posted on 06/22/2018 6:17:45 PM PDT by CondoleezzaProtege
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To: Himyar

Is there anything left that is not racist or divisive?

><

Oh, they’re working on it.

Next thing will be not ordering coffee “Black” but “dairy free”.


22 posted on 06/22/2018 6:17:45 PM PDT by laplata (Liberals/Progressives have diseased minds.)
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To: EdnaMode
Easy; change the kid's play list to only...

CW McCall's Wolf Creek Pass.

Wolf Creek Pass way up on the Great Divide...

23 posted on 06/22/2018 6:18:27 PM PDT by Deaf Smith (When a Texan takes his chances, chances will be taken that's fore sure)
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To: EdnaMode

They should change their company, “Blue Bell” sounds too much like a painful Teenage experience I had when my Girlfriend wouldn’t put out after leading me down the Garden Path.


24 posted on 06/22/2018 6:18:31 PM PDT by Kickass Conservative (The way Liberals carry on, you would think "Mexico" was Spanish for "Auschwitz".)
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To: Kickass Conservative

They should change their company NAME, “Blue Bell” sounds too much like a painful Teenage experience I had when my Girlfriend wouldn’t put out after leading me down the Garden Path.


25 posted on 06/22/2018 6:19:09 PM PDT by Kickass Conservative (The way Liberals carry on, you would think "Mexico" was Spanish for "Auschwitz".)
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To: NotSoFreeStater

“This is considered news by CBS.”

These days the MSM spends less time reporting news, and more and more time fanning the flames, so to speak.

Unbelievable.


26 posted on 06/22/2018 6:19:10 PM PDT by simpson96
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To: EdnaMode
"The Great Divide" is half vanilla and half chocolate.

Blue Bell: "Fine, we'll name it 'Race War.'"

27 posted on 06/22/2018 6:19:33 PM PDT by Lazamataz (What America needs is more Hogg control.)
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To: EdnaMode

Should rename it “Listeria Ice Cream”


28 posted on 06/22/2018 6:20:25 PM PDT by dfwgator (Endut! Hoch Hech!)
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To: EdnaMode

(If True),I am much more impressed that the 10 year old from Louisiana not only knows of but speaks of the Mason-Dixon Line.

Would imagine a huge % of milennials couldn’t tell you what & where, especially if from the Deep South.
(Not meant to be disrespectful of the ‘Deep South’ but it is-for the most part- a regional thing)


29 posted on 06/22/2018 6:21:04 PM PDT by xrmusn ((6/98)""If bacon kills you and smoking kills you, How come you smoke bacon to cure it?")
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To: EdnaMode

Trump now separating ice cream flavors.


30 posted on 06/22/2018 6:21:57 PM PDT by Dagnabitt ( I'm old enough to remember "the Wall".)
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To: EdnaMode

Buy some choc and vanilla swirl and get over it.

Great parents. Remember kiddies everything is about race even your ice cream.


31 posted on 06/22/2018 6:22:27 PM PDT by joshua c (To disrupt the system, we must disrupt our lives)
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To: Lazamataz

“Swirlin’ USA”


32 posted on 06/22/2018 6:22:41 PM PDT by CondoleezzaProtege
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To: Midwesterner53

The Great Divide is the point where rain fall in America goes to either the Atlantic, or Pacific ocean. The woman is an idiot.


33 posted on 06/22/2018 6:22:54 PM PDT by healy61
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To: EdnaMode

These snowflake idiots need to be told to go blank themselves in big, capital letters.


34 posted on 06/22/2018 6:23:01 PM PDT by Pravious
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To: EdnaMode

“...her oldest child said the line down the middle reminded him of the Mason-Dixon line.”

Absolute BullShiite. They don’t even TEACH that in school these days.

Why not scoop the @#$%^&*&@! ICE CREAM from one end to the other and you’ll end up with an ‘all inclusive’ dish of @#$%^&*! ICE CREAM!

OMG! These people!!


35 posted on 06/22/2018 6:23:36 PM PDT by Diana in Wisconsin (I don't have 'Hobbies.' I'm developing a robust Post-Apocalyptic skill set.)
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To: EdnaMode

What’s truly sad is that these children have been raised to think in those terms.

There is a problem here.

It isn’t the ice cream.


36 posted on 06/22/2018 6:23:47 PM PDT by Hugh the Scot ("The days of being a keyboard commando are over. It's time to get some bloody knuckles." -Drew68)
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To: xrmusn
The Great Divide Basin or Great Divide Closed Basin is an area of land in Wyoming's Red Desert (United States) where none of the water falling as rain to the ground drains into any ocean, directly or indirectly. It is therefore considered an endorheic basin, and it adjoins the Continental Divide in southern Wyoming.
37 posted on 06/22/2018 6:24:28 PM PDT by CondoleezzaProtege
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To: Scrambler Bob

If you greatly enlarge a page of FR text, you will find an extreme change from black pixels to white pixels at the ‘great divides’ all over that page.

Worse... every day, it’s light during the day... and (GASP!!) dark at night.

Clearly, the only answer is 24/7 twilight.


38 posted on 06/22/2018 6:24:30 PM PDT by Pravious
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To: Midwesterner53

Leave it to a true racist to come up with some nonsense like this.


39 posted on 06/22/2018 6:24:53 PM PDT by servantboy777
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To: EdnaMode

Can we get some Japanese people to sue Nabisco over Cheese Nips?


40 posted on 06/22/2018 6:25:04 PM PDT by LukeL
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