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Mixed-race family asks Blue Bell Ice Cream to change flavor name to be more inclusive
CBS News ^ | June 21, 2018 | CAITLIN O'KANE

Posted on 06/22/2018 6:06:13 PM PDT by EdnaMode

The mother of a mixed-race family is asking a popular ice cream manufacturer to change the name of one of its flavors to be more inclusive. Traci Schmidley says she is a mother of six and a foster mom to more. Some of her children are black and some are white. She says it was her 10-year-old son who first noticed the name of the ice cream, "The Great Divide."

"The Great Divide" is half vanilla and half chocolate. The container has a line right down the middle dividing the off-white vanilla from the chocolate brown. When the family bought a tub of it for a celebration, her oldest child said the line down the middle reminded him of the Mason-Dixon line.

"[He] jokingly commented that the Great Divide flavor should be called the Civil War flavor," Schmidley wrote in a blog post on "Love What Matters."

She says her son is "talented academically and adores all subjects, but math and history are his favorites." The ice cream immediately reminded him of "a time in history when our nation appeared to be irrevocably divided," the mother wrote.

Schmidley says her son noticed the mixture of black and white people around their table -- all of them family. They are not divided like the ice cream.

The mother from rural Louisiana wrote the blog post to call attention to the message the label sends and to urge Blue Bell to change the name and packaging. "My husband and I are both teachers and together we teach our children, along with several of their friends, out of our home," Schmidley wrote. "We have a huge dining room table that is almost always full of people, which is just the way we think it should be."

(Excerpt) Read more at cbsnews.com ...


TOPICS: Business/Economy; Culture/Society; Politics/Elections
KEYWORDS: bluebell; bluebellicecream; chocolate; greatdivide; icecream; racism; thegreatdivide; vanilla
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Will this manufactured "outrage" and virtue signaling ever stop? Now chocolate vanilla ice cream is racist!
1 posted on 06/22/2018 6:06:14 PM PDT by EdnaMode
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To: EdnaMode

Blue Bell should answer: No. Next question please.


2 posted on 06/22/2018 6:08:26 PM PDT by Midwesterner53
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To: EdnaMode

This is considered news by CBS.


3 posted on 06/22/2018 6:08:54 PM PDT by NotSoFreeStater (If you choose not to decide you still have made a choice)
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To: EdnaMode

Everything is now racist.


4 posted on 06/22/2018 6:09:08 PM PDT by phormer phrog phlyer
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To: EdnaMode

Sheesh! These slugs are just looking for a Payday!


5 posted on 06/22/2018 6:09:59 PM PDT by Howie66 ("...Against All Enemies, Foreign and Democrat.....")
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To: EdnaMode

It’s ICE CREAM!

What about Neapolitan? Probably OK because it’s a threesome.


6 posted on 06/22/2018 6:10:51 PM PDT by BunnySlippers (I love Bull Markets!)
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To: EdnaMode

Here ya go lady.

Don’t buy it.


7 posted on 06/22/2018 6:10:54 PM PDT by ButThreeLeftsDo (Learn How To Search. Ask Me How.)
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To: EdnaMode

I believe we have plunged head first over the total insanity cliff. Is there anything left that is not racist or divisive?


8 posted on 06/22/2018 6:12:29 PM PDT by Himyar (Comes A Stillness)
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To: Midwesterner53
They should but they're likely to cave.

Good PR and they won't risk a boycott for turning down such an warm and fuzzy request.

9 posted on 06/22/2018 6:12:52 PM PDT by yesthatjallen
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To: EdnaMode

More of that identity politics stormsh* t.

Film at 11.


10 posted on 06/22/2018 6:13:00 PM PDT by goldstategop (In Memory Of A n Dearly Beloved Friend Who Lives In My Heart Forever)
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To: EdnaMode

I believe we have plunged head first over the total insanity cliff. Is there anything left that is not racist or divisive?


11 posted on 06/22/2018 6:13:07 PM PDT by Himyar (Comes A Stillness)
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To: EdnaMode

Getting offended for the sake of getting offended for fun and profit. It’s like emotional meth. It gives one a temporary feeling of empowerment and moral superiority. But once that high wears off the need for the next fixes become progressively more insatiable. What a pathetic self destructive way to go through life.


12 posted on 06/22/2018 6:13:16 PM PDT by Impala64ssa (Islamophobic? NO! IslamABHORic)
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To: EdnaMode

We need to bring back white vans and padded rooms. This is what occupies this woman’s mind. Some people are such narcissists and will do anything for attention. What a toon.


13 posted on 06/22/2018 6:13:18 PM PDT by beaversmom
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To: EdnaMode
Some mixed-race families have a sense of humor and aren't so anal.

Best Halloween costumes EVER!


14 posted on 06/22/2018 6:14:06 PM PDT by PROCON ('Progressive' is an Euphemism for Totalitarian)
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To: BunnySlippers
> It’s ICE CREAM!

It's much more than that ... Blue Bell™ is a Texas institution !

15 posted on 06/22/2018 6:14:17 PM PDT by SecondAmendment (Restoring our Republic at 9.8357x10^8 FPS)
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To: phormer phrog phlyer

If you greatly enlarge a page of FR text, you will find an extreme change from black pixels to white pixels at the ‘great divides’ all over that page.

EEK!


16 posted on 06/22/2018 6:14:25 PM PDT by Scrambler Bob (You know that I am full of /S)
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To: BunnySlippers
What about Neapolitan? Probably OK because it’s a threesome.

Nope...need a tan stripe for Asians and purple stripe for Aborigines.

Butter pecan and raspberry?

17 posted on 06/22/2018 6:14:33 PM PDT by lightman (Obama's legacy in 13 letters: BLM, ISIS, & ANTIFA. New axis of evil.)
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To: EdnaMode

I doubt if the kid knew anything about the Mason-Dixon line.


18 posted on 06/22/2018 6:15:38 PM PDT by laplata (Liberals/Progressives have diseased minds.)
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To: EdnaMode

No, never. The left can’t move its real agenda without the constant chaos of a constant cause.


19 posted on 06/22/2018 6:15:57 PM PDT by mrsmel (I wonÂ’t be reconstructed and I do not give a damn.)
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To: EdnaMode

How about teaching your kids that there are more important things to do with your life than looking for ways to be offended?


20 posted on 06/22/2018 6:17:06 PM PDT by Faith
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