> Oh, noes! He spelled countries wrong!
I think Scott Adams said this is a good thing for persuasion whether Trump is aware of the technique or not
1) When people focus on an error in the text they subconsciously accept the rest of the text as they pass it over to focus on the error - even if they would have disagreed with the rest without the error.
2) It will be repeated by anyone who wants to criticize Trump. They want to attack the spelling but end up letting a lot of people see the tweet who wouldn’t have otherwise (and many of those people will subsciously “accept” the rest of the tweet).
I wouldn’t be surprised if Trump knowingly uses this technique sometimes. I doubt that most of his mistakes like this are intentional though - just Trump tweeting the way us commoners do without an editor or focus group.
We remember covfefe for Trump and not the other way around. Some people have a gift for promotion and others just ride along.
I think Scott Adams said this is a good thing for persuasion whether Trump is aware of the technique or not
1) When people focus on an error in the text they subconsciously accept the rest of the text as they pass it over to focus on the error - even if they would have disagreed with the rest without the error.
2) It will be repeated by anyone who wants to criticize Trump. They want to attack the spelling but end up letting a lot of people see the tweet who wouldn’t have otherwise (and many of those people will subsciously “accept” the rest of the tweet).
I wouldn’t be surprised if Trump knowingly uses this technique sometimes. I doubt that most of his mistakes like this are intentional though - just Trump tweeting the way us commoners do without an editor or focus group.
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3) It makes him seem more like one of us, because none of us spell everything correctly all the time either.