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Why sales of Ivanka Trump products surged in February
CSMonitor ^ | Mar 12, 2017 | Mengqi Sun

Posted on 03/12/2017 8:07:10 AM PDT by 11th_VA

MARCH 11, 2017 —After several major department stores, including Nordstrom and Neiman Marcus, dropped Ivanka Trump’s products, citing poor performance, the company's revenue boomed in February, mostly from online sales.

Though the first daughter divested herself from her eponymous brand in January, a wave of high profile news surrounding the label – including calls for boycotts – combined with full-throated support of the brand from the White House made the sales of Ivanka-brand items more political than ever.

Abigail Klem, who took over as president of the fashion label after the election, confirmed the company’s rapid growth online since last month, though she declined to provide specific sales figures. The brand sells clothing, shoes, accessories, and jewelry.

“Since the beginning of February, they were some of the best performing weeks in the history of the brand,” Ms. Klem told Refinery29.com on Tuesday. “For several different retailers, Ivanka Trump was a top performer online, and in some of the categories it was the [company’s] best performance ever.”...

(Excerpt) Read more at csmonitor.com ...


TOPICS: Culture/Society; Extended News; Political Humor/Cartoons; Politics/Elections
KEYWORDS: boycott; buycott; ivanka; ivankabrand; ivankatrump; sales; trump
I guess the boycott failed ...
1 posted on 03/12/2017 8:07:10 AM PDT by 11th_VA
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To: 11th_VA

And Bezos’ Amazon is the channel of Ivanka’s company’s success.


2 posted on 03/12/2017 8:11:35 AM PDT by bigbob (People say believe half of what you see son and none of what you hear - M. Gaye)
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To: 11th_VA

Boycotts by those who don’t spend their money on the products always fail.


3 posted on 03/12/2017 8:13:19 AM PDT by trebb (Where in the the hell has my country gone?)
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To: 11th_VA
combined with full-throated support of the brand from the White House...

By "full-throated support" are we talking about a single, off-the-cuff comment made by Kellyanne Conway that she's been taken to task for ever since?

4 posted on 03/12/2017 8:16:01 AM PDT by Drew68
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To: 11th_VA

5 posted on 03/12/2017 8:16:25 AM PDT by Snickering Hound
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To: 11th_VA
combined with full-throated support of the brand from the White House made the sales of Ivanka-brand items more political than ever.

I must have missed the new legislation that forces people to buy Ivanka brand, much like the ACA...

These people are unhinged...

6 posted on 03/12/2017 8:19:42 AM PDT by Popman
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To: 11th_VA

The people boycotting shop at target which doesn’t carry anything for them to stop buying.


7 posted on 03/12/2017 8:23:48 AM PDT by LostPassword
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To: LostPassword

Plastic Surgeons are getting lots of women asking if they can look more like Ivanka. Her look, style, grace, and the fact that she is the real feminist.

Ivanka learned a lot from Daddy, but she is a superstar, balances 3 kids, business, giving advise at White house, all while being stylish, dignified, articulate, and extraordinarily beautiful in her own singular way.


8 posted on 03/12/2017 8:33:48 AM PDT by Zenjitsuman (Y)
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To: 11th_VA

Like the Chick-fil-A incident, when the evil left tried to hurt a business with a principled stand on a political and social issue, merely being related to a hated-by-the-left President was reason for a boycott in their feeble minds. The real people saw it for what it was and retaliated.


9 posted on 03/12/2017 8:36:52 AM PDT by JimRed ( TERM LIMITS, NOW! Building the Wall! TRUTH is the new HATE SPEECH.)
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To: 11th_VA

I bought a bottle of Trump perfume for my wife. She loves it.


10 posted on 03/12/2017 8:38:34 AM PDT by Huskrrrr
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To: Zenjitsuman

She also appears to have a very solid marriage.


11 posted on 03/12/2017 8:42:42 AM PDT by CaptainK (...please make it stop. Shake a can of pennies at it.)
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To: 11th_VA

I bought my gorgeous Ivanka Trump boots because of the mean media. The lady has worked hard all her life and it was a pleasure to buy them.


12 posted on 03/12/2017 8:46:58 AM PDT by Sacajaweau
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To: trebb
Boycotts by those who don’t spend their money on the products always fail.

Same with those who have no money, no job due to laziness and live in their parents basement who boycott products. Liberals are sooooo dimwitted.

13 posted on 03/12/2017 8:52:33 AM PDT by nclaurel
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To: Snickering Hound

Nice pic. I think you have ushered in a new ‘rule’.


14 posted on 03/12/2017 8:54:43 AM PDT by Right Brother
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To: Huskrrrr

I bought a bottle of the perfume, too! I love it also! It is a great fragrance and so affordable. Very generous size bottle for the price.

I will buy it again. How do you like the fragrance on your wife? My hubby likes it.


15 posted on 03/12/2017 9:00:52 AM PDT by jazminerose (Adorable Deplorable)
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To: 11th_VA
Why sales of Ivanka Trump products surged in February

Simple - most people aren't hate-filled leftist ideologues and Ivanka Trump-branded products got a lot of free publicity courtesy of hate-filled leftist ideologues.

While I personally don't care much one way or the other if Ivanka Trump's product line sells well, the fact that the attempted boycott resulted in increased sales for her is hilarious.
16 posted on 03/12/2017 9:59:21 AM PDT by AnotherUnixGeek
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To: 11th_VA

Worse than failed...


17 posted on 03/12/2017 10:07:18 AM PDT by GOPJ (Obama's Deep State is attempting to overturn results of a Presidential Election - it's treason.)
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To: jazminerose

I bought the perfume, too....love it.


18 posted on 03/12/2017 12:05:52 PM PDT by vandy
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To: Snickering Hound

Wow!!!

Gorgeous!


19 posted on 03/12/2017 8:52:14 PM PDT by proud American in Canada (May God Bless the U.S.A. (Trump: I will bear these slings and arrows for you, the American people)o)
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