No, you are missing the point. It is not about who is talking to them, it is about trying to depict muslims in the most positive light to the mainstream so that it eventually nullifies and discredits anti-islamists in the eyes of the majority of uninformed viewers. These viewers then become conditioned to viewing muslims as the wacky family in the funny sit-com, or the handsome doctor in the soap opera, or the beautiful TV anchor, and so on. Once conditioned, it becomes much easier to discredit any negative views (accurate or not) because the context in which the viewers view muslims are the positive models I noted above. It consequently makes them very resistant to support any measures that could be viewed as anti-muslim and therefore 'racist'. In the meantime, the radical elements of the culture work their way into the mainstream in positions of power and influence. This is just one element in the overall strategy to make Islam supreme.
It is about talking to them. And remember that they aren’t all nuts. It’s ain’t about supreme, it’s about remember that they’re freaking humanbeings and treating them as such.