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MSNBC Just Had Its Most Dreadful Ratings Period In 6 Years
Business Insider ^ | July 3, 2013 | Brett Logiurato

Posted on 07/07/2013 11:32:03 AM PDT by Pinkbell

Despite a heavy period of news that included the Boston Marathon bombings and the Jodi Arias trial, MSNBC's second-quarter ratings plunged to their lowest level since 2007.

In primetime, MSNBC drew an average of 584,000 total viewers and 196,000 viewers in the key 25-54 age demographic. Those numbers were down 16% and 12%, respectively, from the second quarter of 2012. And they accounted for quarter lows not seen since the fourth and second quarters of 2007, respectively.

The network had seen signs of this coming in some dreadful monthly ratings, particularly in May. The same factors contributed to the network's ratings decline over the full quarter. "The Rachel Maddow Show" suffered its lowest-rated quarter in terms of total viewers since 2008. And June alone was the lowest rated month ever for Maddow in both total viewers and in the 25-54 group.

New host Chris Hayes continues to pull in sluggish ratings for "All In With Chris Hayes," which in its first full quarter on air provided MSNBC with the lowest-rated 8 p.m. hour in the 25-54 demographic since 2006.

It comes as a disappointment to a network that built much post-election hype while surging in the key 25-54 demographic immediately after President Barack Obama's re-election. BuzzFeed said MSNBC was poised to challenge Fox News, but that hasn't been the case.

Here's a look at the year-over-year plunge:

(See Chart At Link)

Fox News continues to remain at the top of the ratings among the cable networks, its 46th consecutive quarter there and 138th consecutive month. In total viewers, Fox News beat CNN and MSNBC combined in both total day and in primetime viewers, while surpassing both in the key 25-54 demographic.

(Excerpt) Read more at businessinsider.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: cnn; fox; foxnews; lamestreammedia; liberalagenda; liberalagendafail; liberalfoxnews; liberalmedia; liberalmediafail; mainstreammedia; msdnc; mslsd; msm; msnbc; nbc4dnc; nbc4obama; nbclies; news; notruth; propaganda
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To: Pinkbell

Well, they’ve depended on backing the Left’s most loony ideas for ratings. Now that the loony Left has passed into law most of those ideas, what’s left to advocate for, for ratings?

Hope and change has come and gone.

MSNBC still has it’s nose stuck in the window, and there’s nothing Left to see.

Kind of haunting actually...


21 posted on 07/07/2013 11:45:30 AM PDT by DoughtyOne (Breaking News: Hillary not running in 2016. Brain tumor found during recent colonoscopy...)
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To: eyedigress
"Sounds like a skin disease.."

Symptoms begin with a tingling up your leg.

22 posted on 07/07/2013 11:45:41 AM PDT by blackdog (There is no such thing as healing, only a balance between destructive and constructive forces.)
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To: Pinkbell

I’m so concerned...


23 posted on 07/07/2013 11:46:14 AM PDT by Navy Patriot (Join the Democrats, it's not Fascism when WE do it, and the Constitution and law mean what WE say.)
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To: MaxMax

I do watch CNN, and I get a hearty dose of liberalism there. I can’t do MSNBC. It’s too liberal.


24 posted on 07/07/2013 11:46:38 AM PDT by Pinkbell
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To: Dr. Bogus Pachysandra

You’ve got the right idea, so you get the credit.

How about MSMVD?

Mental
Venereal
Disease


25 posted on 07/07/2013 11:47:46 AM PDT by DoughtyOne (Breaking News: Hillary not running in 2016. Brain tumor found during recent colonoscopy...)
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To: Pinkbell
" the 25-54 demographic"

Ah yes, the ones that show up on FR periodically condemning the Baby Boomers for everything.

26 posted on 07/07/2013 11:48:55 AM PDT by doorgunner69
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To: DoughtyOne

All they need to do is "Lean Forward" and it will all be over quickly.

27 posted on 07/07/2013 11:49:46 AM PDT by USNBandit (sarcasm engaged at all times)
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To: Bosco
Dear MSNBC: Don't change anything

and we will much about that be committed.

28 posted on 07/07/2013 11:51:10 AM PDT by EGPWS (Trust in God, question everyone else)
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To: Pinkbell

29 posted on 07/07/2013 11:51:55 AM PDT by Dallas59 (Q: The worst president in US history?)
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To: Pinkbell

Obama lovers and other leftist they pander to don’t care about news - neither real or that stuff MSNBC puts out.


30 posted on 07/07/2013 11:53:42 AM PDT by FreeAtlanta (sue the DNC for the IRS abuse! Can RICO laws be used against the DNC?)
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To: USNBandit

I just hope any people that do jump, wait until the others are down on the street. I’d hate to see a good opportunity go to waste. :^) Good graphic there...


31 posted on 07/07/2013 11:56:35 AM PDT by DoughtyOne (Breaking News: Hillary not running in 2016. Brain tumor found during recent colonoscopy...)
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To: LostInBayport

Can’t get a gayer slogan than that.


32 posted on 07/07/2013 11:59:29 AM PDT by Olog-hai
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To: Pinkbell
MSNBC Just Had Its Most Dreadful Ratings Period In 6 Years

They deserve it with the propaganda crap they air 24x7!!


33 posted on 07/07/2013 12:04:39 PM PDT by Cheerio (Barry Hussein Soetoro-0bama=The Complete Destruction of American Capitalism)
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To: Pinkbell

Why does anyone try to cater to 25 year olds ? They’re too busy watching, making and being the subject of ‘fail’ videos.


34 posted on 07/07/2013 12:10:50 PM PDT by InvisibleChurch (http://thegatwickview.tumblr.com/ -- http://thepurginglutheran.tumblr.com/)
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To: Pinkbell

Pardon me while I wet my pants from laughing so hard.


35 posted on 07/07/2013 12:11:38 PM PDT by freeangel ( (free speech is only good until someone else doesn't like it)
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Comment #36 Removed by Moderator

Comment #37 Removed by Moderator

To: Pinkbell

Dreadful? To whom?


38 posted on 07/07/2013 12:19:00 PM PDT by freedomlover
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To: SeminoleCounty

> MSNBC is: More Socialist Nerds Becoming Communists

: ) LOL


39 posted on 07/07/2013 12:19:24 PM PDT by jsanders2001
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To: al baby

They don’t even try to hide the left leaning ideals its like a non stop infomicial for all things left Melissa Perry is a very sick woman

__________________________________________________________

We need to Tweet Melissa.

Offer our support

“I know the ratings are in the tank”

“Just keep going”

“Maybe, if you just changed your hair style”

http://www.freerepublic.com/perl/pings

I WANT TO BURY THESE PEOPLE !!!!


40 posted on 07/07/2013 12:23:06 PM PDT by Zeneta (No eternal reward will forgive us now for wasting the dawn.)
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