Bring Twinkie the Kid to Texas - he already has the hat, boots and lasso.
He's already a popular deep-fried entree at the state fair, too. It'd be a natural. Perry should send someone to Hostess with an attractive tax incentive package and seal the deal. Do it big and bold, too - have 'em arrive there in a '70s Caddy with longhorns on the hood.
They have no bakeries in Texas, but they are headquartered in Irving TX