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Glenn Beck's Ratings Collapse
The Market Insider ^ | 4-29-2010 | Gillian Reagan

Posted on 04/29/2010 7:59:16 PM PDT by blam

Glenn Beck's Ratings Collapse

Gillian Reagan
Apr. 29, 2010, 4:15 PM

Is Glenn losing his edge? Maybe not.

Fox News' Glenn Beck might be a one-man $32 million media empire (books, radio shows, tours and more!) but what's going on with his marquee Fox News show?

The Los Angeles Times' Joe Flint reports that News Corp.-owned Fox News cable news ratings are still high above the competition. But Glenn Beck's total number of viewers are down by almost 30%, from 2.9 million in January to 2.1 million in April.

Glenn might not be the rising ratings juggernaut month to month, like he has always been. But he's still a powerhouse in the 5 p.m. timeslot. As Joe writes, "the decline in his audience has hardly made a dent on the lead he enjoys for his 5 p.m. festival of emotions. His rivals should hold off a little on popping the Champagne."

[snip]

Here's how the other cable news personalities are doing, year over year, in April:

April 09- April 2010 in the 25-54 demo:

* Fox News' Bill O’Reilly– down 3%

* MSNCB's Rachel Maddow – down 8%

* Fox News' Greta Van Sustren – down 13%

* Fox News' Sean Hannity – down 17%

* MSNBC's Chris Matthews – down 23%

* MSNBC's Headline News – down 26%

* MSNBC's Keith Olbermann – down 28%

* CNN's Wolf Blitzer – down 37%

* CNN's Campbell Brown – down 39%

* CNN's Anderson Cooper – down 41%

* CNN's Larry King – down 46%

[snip]

(Excerpt) Read more at businessinsider.com ...


TOPICS: News/Current Events
KEYWORDS: beck; fox; foxnews; foxnewsratings; glennbeck; lds; mormon; ratings; talkradio; topten; tv
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To: Bernard Marx
Touche’!

I knew the quality of FReeper has declined in recent years, but this is embarrassing.

I do take some comfort in the fact that the most egregiously asinine analysis seems to come exclusively from “birthers,” so I guess they shouldn't count them against the community in general.

181 posted on 04/30/2010 1:28:14 AM PDT by papertyger (tyranny long endured does not equal law . . .)
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To: Fred

Those numbers put things in perspective. Thanks. :)


182 posted on 04/30/2010 1:29:16 AM PDT by bronxville
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To: Jedidah

Well done. He’s trying to save the country and so many people still aren’t getting it.


183 posted on 04/30/2010 1:31:31 AM PDT by bronxville
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To: Jedidah
We’re a nation of ostriches. It’s much more comfortable to deny that our way of life is threatened, that there are leaders who are betraying us for personal power. So it’s hard to watch Beck day after day. Reality isn’t fun, but fun gets big ratings. His shows this week have been outstanding.

I think you nailed it.

184 posted on 04/30/2010 1:32:03 AM PDT by Smokin' Joe (How often God must weep at humans' folly. Stand fast. God knows what He is doing.)
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To: oldvike

You are exactly right. Everyday is a new conspiracy alert. I am sick of it. I am still loyal to Rush but am sick of him constantly playing all those Obama clips and telling us what we already know about the Leftists. I would like him, or someone, to start offering some serious advice on strategy.


185 posted on 04/30/2010 2:14:40 AM PDT by AdaGray
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To: AdaGray
You are exactly right. Everyday is a new conspiracy alert. I am sick of it. I am still loyal to Rush but am sick of him constantly playing all those Obama clips and telling us what we already know about the Leftists. I would like him, or someone, to start offering some serious advice on strategy.

You know, that is an excellent point. We are going to be in the cattle cars on our way to the gulag saying "Hey, you know what, these leftists...they are dangerous"

186 posted on 04/30/2010 2:16:36 AM PDT by riri
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To: oldvike

But if Beck does not give it the light of day, who will? Suck it up.


187 posted on 04/30/2010 2:20:32 AM PDT by bmwcyle (Free the last Navy Seal)
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To: AdaGray
I would like him, or someone, to start offering some serious advice on strategy.

Excuse me: Beck and Rush educating the electorate on how and why things went off the rails IS a serious strategy.

If that's too much for you to handle, perhaps you should find a different field of interest...

188 posted on 04/30/2010 2:39:03 AM PDT by papertyger (tyranny long endured does not equal law . . .)
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To: TheThinker

>> Small gov’t types who aren’t religious or As religious are bailing daily.

> I think you hit the nail on the head.

You have to asked ‘what changed?’ And while there were mentions of aspects of religion in the past, when he changed from the ‘question with boldness, hold on to the truth, and speak out, etc.’ (a pretty good message, I thought) to the ‘faith, hope and charity’ the content of the show went predominantly to that as the solution.

Plus his ‘defining’ “hope” as “truth” doesn’t fit. Like he’s trying to put a round peg into a square hole just to adjust. Seems contrived to me.

The fact is, this country wasn’t founded on faith, hope and charity - that last of which - while I know doesn’t always have an altruist connotation - is still a bit anti-individualistic and one could say that if there was one thing that was different in the founding of our gov’t than all others was that, for the first time, the natural rights of individuals were held higher than those of the church or the state. Before the state ruled or the church or the church in combination with the state (worst case scenario, imo). And I don’t mean to say that the freedom of religion wasn’t an important part of the rights of an individual - they most certainly were, but the focus was on all rights of the individual. And the way to fix what we have now is to restore all the rights of the individual and by doing so we would shrink the size of gov’t just as a by product. Eliminating all gov’t intervention into everything other than the constitutional guarantees. Then those that are religious can go about their faith, hope and charity but using them as a starting point for fixing things is wrong headed.

While I don’t particularly like him saying the the Dems and Republicans are the same - they’re not - not all of the Repubs - all you have to do is look at the voting records. Not all of them vote like McCain, Graham, Collins, Snowe and Voinovich... to name a few. But, I don’t think it really hurts Beck to say that. In fact, it might be a good political ploy.

I also don’t think his position on the birther issue is going to hurt him all that much - sure will with some, I agree. But those last things he’s really not ‘changed’ his view from the start. What did change is the focus on faith, hope and charity.

Another slight ‘factor’ (excuse the pun) is that once his popularity rose, Bill O’Reilly (out of jealousy and fear that Beck may overtake his ratings - which would have been a slam dunk for Beck at any time slot after 8pm) has done a lot toward making fun of him, putting him on the spot on the Factor, and, imo, co-opting Beck’s road shows by (likely) inviting himself to ‘co-host’ them. O’Reilly being a bit of a boss, Beck likely had no option on that - but he should have just said no and after the first few appearances on the Factor, should have refused other appearances - once he realized that he would be made to look silly.

And I don’t think the ‘crying’ - which was more a thing of the past - but which the liberals hold on for deer life (or is it dear life? ;-) is that much of a factor anymore. In fact, the last time he came close was during that show about his grandfather - a great analogy about restoring the chair, btw, and he had me close to tears. Anyway, that’s a non-factor.

What changed? to answer my question above is really quite clear - he said it himself - a new direction - and that was faith, hope and charity and he hasn’t gone long without reinforcing that message in almost every show. Some shows now, it consumes the entire show. I’ve fast forwarded through many and even missed a few - something that never happened before.

Full disclosure - I’m a Randian, but I know that my allies are Christians that believe in small gov’t and individual rights. Our difference is the source of the rights, not that they don’t exist. And both views are as needed now as they were at our founding - Nature’s Law and Nature’s God. Inalienable and self-evident and endowed by our Creator. We need to speak to the widest possible audience.


189 posted on 04/30/2010 3:09:10 AM PDT by Kent C
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To: blam

I think it is a trust thing with Beck. He isn’t a reliable soldier. Even though he does some great work and has taught millions about history they probably never heard anything about. People like us, diehards, sense you wouldn’t want him in the foxhole with you.


190 posted on 04/30/2010 3:12:06 AM PDT by riri
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To: blam

Looks to me that news/politics watching is generally down with the lib whackjobs losing far bigger numbers - percentwise. Their actual number of viewers is surprisingly small. ;-)


191 posted on 04/30/2010 3:37:50 AM PDT by Tunehead54 (Nothing funny here ;-)
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To: dalebert

That’s what I was thinking might be contributing. There’s more daylight, and at 5pm more families and people may be out and about doing things outdoors.


192 posted on 04/30/2010 3:43:06 AM PDT by Crolis ("Nemo me impune lacessit!" - "No one provokes me with impunity!")
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To: Crolis

ya they should give him O’s spot


193 posted on 04/30/2010 3:52:54 AM PDT by dalebert
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To: blam

I cannot say strongly enough how very important what Glenn Beck is doing......

Here is one man, one single person on TV calling out the criminals that have taken over our country, and naming names.....

I support him, 1000%


194 posted on 04/30/2010 4:02:14 AM PDT by The Wizard
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To: Kent C

I think your reply sort of touches on a direction I’ve wondered he may be going. His show has for along time had a strong Judeo-Christian undertone, but over the last year or so, it’s almost become prosthelytizing. I wonder if his course correction is to slowly move toward prosthelytizing toward his flavor of faith?


195 posted on 04/30/2010 4:02:33 AM PDT by joesbucks
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To: dalebert
Exactly...more sun in the evening; less people inside watching television. Look at ALL the television ratings...WAY down, across the board.

NO solutions ever offered on Beck's show? BS. I hear them all the time...of course; you actually have to WATCH the show to see those solutions.

As for the people who need a break from the doom and gloom? Our soldiers serving overseas would probably like to 'take a break' from what they have to deal with on a 24/7 basis. Man up, America.

Ignoring the problems does NOT make them go away...

196 posted on 04/30/2010 4:07:04 AM PDT by who knows what evil? (G-d saved more animals than people on the ark...www.siameserescue.org.)
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To: XenaLee
If I didn't know better, I'd swear they were being made by your typical reality-avoiding, 'head in the sand' leftist liberals.

Bingo.

197 posted on 04/30/2010 4:11:42 AM PDT by who knows what evil? (G-d saved more animals than people on the ark...www.siameserescue.org.)
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To: oldvike

Glenn Beck has INFORMATION that NO ONE ELSE COVERS!!!


198 posted on 04/30/2010 4:19:15 AM PDT by Ann Archy (Abortion,,,,,,the Human Sacrifice to the god of Convenience.)
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To: blam

We were part of the Glenn Beck ratings surge, watching every night and DVR’ing the show. We have stopped that and have “graduated” to Mark Levin. My mother was a huge fan of Marks but not only could we not pick up his show live, we had dial up. In March we got a wireless network and on March 22 I started downloading the previous night’s show and listening as I do housework. I have not missed a show since. I never listed to Rush every day all 3 hours since 1987 when I started listening to him. Mark Levin is miles beyone Rush and Glenn Beck. He has an incredible mind and is a great educator and less of an “entertainer” than Rush and Glenn. That is fine by me, I’m getting more serious in my time usage and Mark is the man.


199 posted on 04/30/2010 4:19:24 AM PDT by MomwithHope (Wake up America we are at war with militant Islam and progressives - 2 fronts.)
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To: Elsie; reaganaut; colorcountry; greyfoxx39

A predictable scenario.


200 posted on 04/30/2010 4:19:58 AM PDT by Utah Binger (Mount Carmel Utah, 20 Miles North of Fredonia Arizona)
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