So a maximum of forty percent of the public can stand his vulgarity, his boorishness, his bullying, his ignorance, and what not. So what? They really, really, REALLY want him elected and that, rather than the OTHER 60% of the vote is all that counts in their fertile imaginations.
So what if he is Manhattan lifelong liberal? Doesn't all that complicated stuff about actual principles just make their heads hurt. He is on autoinsult towards those they despise. He tickles their ears. He is the secular messiah, at least according to his sycophants.
Imhotep! Imhotep! Imhotep!