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July 2014 Ratings: MSNBC Has Lowest Primetime Demo in Eight Years
Mediabistro ^ | July 29, 2014 | Jordan Chariton

Posted on 07/29/2014 3:02:56 PM PDT by iowamark

MSNBC placed third in viewers and fourth in A25-54 demo viewers in total day this month. In primetime, the network finished second in viewers and third in the demo; the latter was the network’s lowest in eight years–since July 2006.

The ratings for July 2014 (Nielsen Live + Same Day data):

Compared to the same month last year, MSNBC was down -16% in total viewers and -33% in A25-54 viewers in total day. In primetime, the network was down -6% and -25%, respectively.

MSNBC’s daytime programming struggled in July. Marking six months at 4pmET, “Now with Alex Wagner” is down -28% in total viewers and -57% in the demo compared to last year when Martin Bashir hosted the hour; the demo is the lowest at 4pmET since 2005. “The Daily Rundown with Chuck Todd” is down -21% in viewers and -47% in the demo; the latter is the lowest since 2004.

In primetime, all three MSNBC’s shows were up in total viewers but down double digits in the demo. “All In with Chris Hayes” was up +6% in total viewers and down -20% in the demo, “The Rachel Maddow Show” was up +2% in total viewers and down -20% in the demo, and “The Last Word with Lawrence O’Donnell” was up +8% and down -17%, respectively.



TOPICS: Business/Economy
KEYWORDS: msnbc
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1 posted on 07/29/2014 3:02:56 PM PDT by iowamark
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To: iowamark; GeronL

90,000 people without a “life”


2 posted on 07/29/2014 3:07:08 PM PDT by a fool in paradise (Elian Gonzalez sought asylum and was sent back to Cuba, send these kids back to THEIR parents.)
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To: iowamark

They could have zero viewers and the guy paying the bills would still keep it going ...


3 posted on 07/29/2014 3:07:24 PM PDT by SkyDancer (If you don't read the newspaper you are uninformed. If you do read the newspaper you are misinformed)
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To: iowamark

Global warming. Or the Koch brothers.


4 posted on 07/29/2014 3:07:48 PM PDT by dhs12345
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To: iowamark

Can’t imagine why?


5 posted on 07/29/2014 3:08:41 PM PDT by Carbonsteel
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To: iowamark

If it wasnt for talk radio and conservative websites, MSNBS wouldn’t even have that audience.


6 posted on 07/29/2014 3:09:27 PM PDT by VanDeKoik
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To: iowamark

92,000 viewers?!?!

My hometown paper had almost that many readers!


7 posted on 07/29/2014 3:10:59 PM PDT by PATRIOT1876
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To: SkyDancer
Funny thing about Liberals — they are smart with their money. They won't throw good money after bad.

I am wondering about the advertisers. Will they keep paying.

8 posted on 07/29/2014 3:11:49 PM PDT by dhs12345
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To: iowamark

Never fear MSNBC, now that Hamas TV is off the air you will gain some more viewers, after all, Hamas TV, MSNBC, whats the difference


9 posted on 07/29/2014 3:12:13 PM PDT by Sarah Barracuda
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To: iowamark

Lemme guess. They don’t have enough liberal commentators. They need to slide further to the Left. :)

That is probably what they are thinking.


10 posted on 07/29/2014 3:14:15 PM PDT by dhs12345
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To: iowamark
No mystery here. Their top "talents" are undergoing group electro-convulsive shock therapy.

 photo MSNBCGANGcopy_zps87936970.jpg

The guy on the right has some kind of long stain down the inside of his pant leg and that guy on the far left is really creepy – especially when his Adam's Apple jumps around when he gets excited!

11 posted on 07/29/2014 3:14:20 PM PDT by Dick Bachert (Ignorance is NOT BLISS. It is the ROAD TO SERFDOM! We're on a ROAD TRIP!!)
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To: Carbonsteel
Can’t imagine why?

Well, the LGBT community only makes up 1.6% of the population, according to recently published stats, and the economy, even among the LGBT community, really sucks right now and a lot of people are out of work, which limits that 1.6% in terms of who actually can afford cable to be able to watch PMSNBC, so...

You know what the hardest part about watching PMSNBC is? Telling your parents you're gay.

12 posted on 07/29/2014 3:16:01 PM PDT by dware (3 prohibited topics in mixed company: politics, religion and operating systems...)
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To: iowamark

Question is that O.0 rating

Or MSNBC rating that low they can’t measure it

Who beating them reruns of Emergency on METV or Make Run for Daddy on Cozi TV


13 posted on 07/29/2014 3:18:42 PM PDT by SevenofNine (We are Freepers, all your media bases belong to us ,resistance is futile)
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To: iowamark

I guess targeting the socially retarded hasn’t worked out so well for them.


14 posted on 07/29/2014 3:30:30 PM PDT by Mastador1 (I'll take a bad dog over a good politician any day!)
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To: a fool in paradise

Yep!

Maybe they all foster adult immigrants for $7K a month


15 posted on 07/29/2014 3:40:49 PM PDT by GeronL (Vote for Conservatives not for Republicans)
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To: iowamark

It’s like the TV version of Air America...


16 posted on 07/29/2014 4:21:42 PM PDT by GOPJ (Liberal elites want Mexicans as servant class that supplies cheap drugs and easy women and kids)
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To: iowamark

They’re running out of hate and insanity? I mean the people who follow the hate and insanity?
Of course the left will use these people’s sound bites to make it seem like this is what America thinks.


17 posted on 07/29/2014 4:37:08 PM PDT by vpintheak (I will not comply!)
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To: iowamark

I KNEW they shouldn’t have fired Olbermann!


18 posted on 07/29/2014 5:03:08 PM PDT by Izzy Dunne (Hello, I'm a TAGLINE virus. Please help me spread by copying me into YOUR tag line.)
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To: iowamark

Zero point Zero.

Just like Blutarsky.


19 posted on 07/29/2014 5:39:11 PM PDT by Henry Hnyellar
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To: Henry Hnyellar

What difference does it make. The bundling covers it.


20 posted on 07/29/2014 5:48:24 PM PDT by bicyclerepair (The zombies here elected alcee hastings. TERM LIMITS ... TERM LIMITS)
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