1. she must talk directly to the camera.
2. she must identify a SPECIFIC problem.
3. she must show she has a solution to that specific problem.
4. She must ask for the vote.
Yeah, I just watched all videos on her website. With the exception of the newest one, they all have been bad. Having her lecturing people on the ads (same lecture, three ads) is not the way to convince people. And you are right. There’s no ad where she speaks directly to the camera, and talk to the viewers. Who does her campaign?