Posted on 04/03/2008 2:28:29 PM PDT by Maceman
For those of you who want to let the Absolut Vodka people know how disgusted you are by their appallingly offensive Mexican marketing campaign, here is a list of e-mail addresses for people at Absolut who ought to hear from you:
Ketil.Eriksen@absolut.se - Ketil Eriksen, President V&S ABSOLUT Spirits
Anna.malmhake@absolut.se - Anna Malmhake, Global Brand Director, V&S ABSOLUT Spirits
tim.murphy@absolut.com - Tim Murphy, VP Marketing, Absolut Spirits Company, Inc.
jeffrey.moran@absolut.com - Jeffrey Moran, Director of Public Relations and Events, Absolut Spirits Company, Inc.
karl-johan.bogefors@absolut.se - Karl-Johan Bogefors, Global PR Manager, V&S ABSOLUT Spirits
As a proud U.S. citizen, I just cannot sufficiently express my Absolut outrage that your company would dare to use such an offensive anti-American image for marketing purposes, as it has apparently done in your Mexican marketing campaign. The map below is a pure effort to incite and inflame Mexican citizens to view the USA as an “occupier” of Mexican land, and to encourage resentment and anger at the USA. To legitimize and exploit such an affront to Americans is appalling beyond words.
Absolut Vodka used to be a staple in our family liquor cabinet. But not anymore. From now on, my wife and I are switching to Ketel One, and I am encouraging my friends and my extensive e-mail contact network to do the same. Shame on you. I hope you lose twice the market share in the USA that you gain in Mexico.
Whatever were you thinking?
Why not take a moment to send something similar? Be sure and stick to the issue, which is the offensive ad, and try not to mention how you wouldn't drink Absolut Vodka anyway because it burns like Chlorox when it goes down.
Also, maybe forward a copy, or a relevant article/thread, to your appropriate e-mail contacts.
Absolut Spirits and its Swedish parent V&S Group cannot be allowed to get away with this, IMHO.
speechless right now...
Were they drunk when they decided to go ahead and use that map?
WTF?!
Obviously the map-maker drank first.
I thought Pernod Ricard owned the Ketel One brand as well?
Do you have a link to the actual ad or some confirmation?
Why have English in one part of the ad and spanish everywhere else?
hmmmmm... a competitor put it out maybe?
bwahahahahahahahah! Oh, that’s how you upset Freepers, all right.
Like that BS story about McDonald’s that made the rounds yesterday.
Al Gore created a monster!
Check Front Page News.
That ad is going to upset the illegals who are spreading to take over all of America.
Switch to Tito’s Vodka.
It’s won all the big awards and is made in Texas.
yup , .. I’ll keep my powder dry , until , .. ..
but then again , maybe there’s a reason my brother likes SKYY
I’d also like to know if this is an actual ad put out by Absolut. Need some vertification before sending e-mails..
From all indications, it appears to be a legitimate ad put out by the company. I think there have been around a dozen (possibly more) FR threads about it this morning. Some of them contain a direct link to the image.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.