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Trent Reznor: Why won't people pay $5?
News.com ^ | 1/10/2008 | Greg Sandoval

Posted on 01/10/2008 9:45:18 AM PST by Red in Blue PA

Williams and Reznor were trying to follow the lead of Radiohead by distributing music online without the backing of a label. Like the British supergroup, Williams made the album available for free in one version but he also offered the option of buying a higher-quality digital download for $5. The promotions were groundbreaking and plenty of people predicted that a profitable outcome would convince many musicians to drop their labels and use the Internet to distribute their own artistic creations.

And then Reznor ended the hoopla last week when he reported on his blog that 154,449 people had downloaded NiggyTardust and 28,322 of them paid the $5 as of January 2. In the blog, Reznor suggested that he was "disheartened" by the results.

--snip--

"I think if there was an ISP tax of some sort, we can say to the consumer, 'All music is now available and able to be downloaded and put in your car and put in your iPod and put up your a-- if you want and it's $5 on your cable bill.'" --Trent Reznor of Nine Inch Nails

(Excerpt) Read more at news.com ...


TOPICS: News/Current Events
KEYWORDS: digitaldownloads; digitalmusic; internettax; musictax; nin; nineinchnails; taxes; trentreznor
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1 posted on 01/10/2008 9:45:19 AM PST by Red in Blue PA
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To: Red in Blue PA

Established artists can get away with it, because there is already a built-in demand for their albums, without the need for a lot of promotion.


2 posted on 01/10/2008 9:47:06 AM PST by dfwgator (11+7+15=3 Heismans)
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To: Red in Blue PA
All the music in the world still isn't worth $5.

...and NIN $uck$!

3 posted on 01/10/2008 9:47:15 AM PST by Niteranger68 (Questions are free. Answers are $1. Correct answers are $5.)
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To: Red in Blue PA

Sell me a decent album, and sell it in DRM-free FLAC, and I will gladly play $5 for it.


4 posted on 01/10/2008 9:48:39 AM PST by July 4th (A vacant lot cancelled out my vote for Bush.)
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To: Red in Blue PA

“”I think if there was an ISP tax of some sort, we can say to the consumer, ‘All music is now available and able to be downloaded and put in your car and put in your iPod and put up your a— if you want and it’s $5 on your cable bill.’” —Trent Reznor of Nine Inch Nails”

What an moron.

Reznor has a “head like a hole.”

Unfortunately people are so dumbed down by the dummycrats about economics, that many would go for it.


5 posted on 01/10/2008 9:48:43 AM PST by GovernmentIsTheProblem (The GOP is "Whig"ing out.)
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To: Niteranger68

Some of Trent’s older stuff is pretty good - Johnny Cash liked some of it enough to cover it.

That said, the reason a lot of Radiohead fans donated for their free download and NiN fans didn’t was because his new album is crap, and Radiohead’s wasn’t.


6 posted on 01/10/2008 9:49:24 AM PST by Spktyr (Overwhelmingly superior firepower and the willingness to use it is the only proven peace solution.)
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To: Red in Blue PA
Williams made the album available for free in one version but he also offered the option of buying a higher-quality digital download for $5.

The assumption being that people will pay a serious premium for a relatively small incremental improvement in sound quality. Well, no they won't -- a moment's thought would have told him that. If you look at the environments in which people listen to downloaded music, the background noise is generally so high as to mask out the difference.

And besides, it seems that most folks use their Ipods as background noise anyway -- they don't pay enough attention for it to matter. The free sound was good enough.

7 posted on 01/10/2008 9:49:35 AM PST by r9etb
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To: Red in Blue PA

And if we don’t want to download ANY music, are we exempt from this “tax” ???

Yeah, right. . .


8 posted on 01/10/2008 9:49:44 AM PST by Salgak (Acme Lasers presents: The Energizer Border: I dare you to try and cross it. . .)
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To: Red in Blue PA

I don’t listen to no nine penny nail but if I did and I paid for it, I would want to store it however I want and not buy it over and over for every device like they (RIAA) want.


9 posted on 01/10/2008 9:50:28 AM PST by BipolarBob (I've been stung by honey bees and bumblebees. I don't want no huckle bee.)
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To: Red in Blue PA

Maybe the music wasn’t as good as Radiohead. :p

LOL market.


10 posted on 01/10/2008 9:50:38 AM PST by Constantine XIII
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To: GovernmentIsTheProblem

I just read the whole interview, that snip doesn’t reflect the full article, it seems he was being a smart a** about people complaining they have to pay $5 for the album.


11 posted on 01/10/2008 9:50:53 AM PST by mnehring
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To: Red in Blue PA

Silly Trent.
Radiohead is so much better than NiN it’s ridiculous.

THAT is why it didn’t work for you! ::dope slap::


12 posted on 01/10/2008 9:51:10 AM PST by Constitution Day (Get over yourselves!)
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To: Red in Blue PA

“And then Reznor ended the hoopla last week when he reported on his blog that 154,449 people had downloaded NiggyTardust and 28,322 of them paid the $5 as of January 2. In the blog, Reznor suggested that he was “disheartened” by the results.”

Maybe the rest of them didn’t like his dumb album and deleted it?

Those people need to be taxed to pay him dammit!


13 posted on 01/10/2008 9:51:15 AM PST by GovernmentIsTheProblem (The GOP is "Whig"ing out.)
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To: Red in Blue PA

The fact that your music sucks, Trent, may have something to do with it.


14 posted on 01/10/2008 9:51:16 AM PST by reagan_fanatic (Ron Paul put the cuckoo in my Cocoa Puffs)
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To: Salgak

Lets see that’s
$141,610 (I think)

hmmmm,
what could I put up on the web and charge $5 a pop for?


15 posted on 01/10/2008 9:52:04 AM PST by najida (Every tried to explain to Alltel that the cockatoo ate your cell phone?)
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To: Red in Blue PA
And then Reznor ended the hoopla last week when he reported on his blog that 154,449 people had downloaded NiggyTardust and 28,322 of them paid the $5 as of January 2.

Lots of people were willing to try the music.

Only some of them actually liked it enough to buy.

16 posted on 01/10/2008 9:52:36 AM PST by JohnnyZ ("When we say I saw the PATRIOTS win the WORLD SERIES, it doesn't necessarily mean ...." - Mitt)
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To: Red in Blue PA

because they have multiple means to steal it with no one knowing (limewire) and other torrents FOR FREE


17 posted on 01/10/2008 9:53:11 AM PST by racnpartsales4u ("His sex organs took the heaviest blow," an unidentified nurse told the newspaper.)
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To: Spktyr
Johnny Cash liked some of it enough to cover it.

I....just can't seem to wrap my head around Johnny Cash singing,
"I want to &@*$ you like an animal...I want to feel you from the inside...".

18 posted on 01/10/2008 9:53:34 AM PST by Bloody Sam Roberts (Great spirits will always encounter violent opposition from mediocre minds.)
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To: Red in Blue PA

Steven King was similarly disappointed when he tried to serialize a novel on the net and let people pay on the honor system. What sucked was he just quit writing the book half-way through when few paid. Those of us who did cough up a couple of bucks were left high and dry wondering how everything turned out.


19 posted on 01/10/2008 9:54:34 AM PST by joebuck
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To: Bloody Sam Roberts

He didn’t cover that one, so you don’t need to try to imagine that.

He *did* cover Reznor’s “Hurt;” so well that a lot of people suddenly realized that Reznor *does* have an impressive writing talent, even if he doesn’t use it that much and you can’t tell when he sings them.

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewAlbum?playlistId=352208&s=143441&i=352180


20 posted on 01/10/2008 9:56:09 AM PST by Spktyr (Overwhelmingly superior firepower and the willingness to use it is the only proven peace solution.)
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