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Revenge Makes Your Day
News Interactive ^ | 9.28.2004 | Lauran Neergaard

Posted on 09/27/2004 12:36:50 PM PDT by NYC GOP Chick

Revenge makes your day
By Lauran Neergaard
September 28, 2004


DIRTY Harry had it right: brain scans show revenge really can make your day.

Planning revenge sparks enough satisfaction to motivate getting even - and the level of satisfaction predicts who will go to greater lengths to do so, say Swiss researchers who monitored brain activity during a game of double-cross.

The study illustrates growing interest in the interaction between emotion and cognition - which in turn influences fields such as how to model the economy better.

The new study chips "yet another sliver from the rational model of economic man", said Stanford University psychologist Brian Knutson, who reviewed the research.

"Instead of cold, calculated reason, it is passion that may plant the seeds of revenge," he said.

People are often eager to punish wrongdoers even if revenge brings them no gain or costs them. From a practical standpoint, that may seem irrational.

In research reported in the latest edition of the journal Science, University of Zurich scientists scanned the brain activity of game players to determine what motivates that type of revenge.

Players could either trust and co-operate so they both earned money, or one could double-cross the other and keep an unfair share.

Sometimes the double-cross was deliberate; other times, the game dictated it. The victim could retaliate by fining the double-crosser different amounts, but sometimes had to spend his own money to impose the fine. All 14 players chose revenge whenever the double-cross was deliberate and the retaliation free. Only three retaliated when the double-cross wasn't deliberate.

And 12 punished a deliberate double-cross even if it cost them money.

The scans showed a brain region important for enjoyment and satisfaction - the dorsal striatum - became active in players who retaliated.

It was not an afterglow from revenge, but satisfaction from anticipating it. When retaliation cost money, a second brain region that helps weigh costs and benefits became involved, but the striatum remained key. The level of activity predicted which players would spend on revenge.

"Their behaviour does not reflect blind revenge that follows from overwhelming emotions," said study co-author Ernst Fehr, University of Zurich's director of economic research institute.

"They reduce punishment if it is costly for them in the same way as they reduce buying goods if the goods become more expensive."

The study involved only men, and more work is needed to see if women and people of varying social and income groups react similarly.


TOPICS: Culture/Society
KEYWORDS: gametheory; revenge
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1 posted on 09/27/2004 12:36:50 PM PDT by NYC GOP Chick
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To: hellinahandcart; sauropod; cyborg; Clemenza; Cacique; Oschisms; NYCVirago; Gabz; lavrenti; ...
Nope, I don't have any pictures for this -- and after the Dolly Parton fiasco, I don't think I want to post anything conducive to photos!
2 posted on 09/27/2004 12:37:35 PM PDT by NYC GOP Chick (Terry McAuliffe -- The Gift that Keeps on Giving)
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To: sauropod

*Muahahahaaaa*


3 posted on 09/27/2004 12:38:40 PM PDT by Lil'freeper (You do not have the plug-in required to view this tagline.)
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To: NYC GOP Chick

I believe in forgive and forget. But as we all know before we forgive the slate must be square so as I see it revenge is a must have part of the forgiveness process. Only by exacting just and terrorible revenge can you then forgive.


4 posted on 09/27/2004 12:41:08 PM PDT by TXBSAFH (Member of 3rd Pajamahadeen Division, 2nd Boxer Shorts Brigade, 4th Bunny Slipper Battalion)
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To: NYC GOP Chick
...the Dolly Parton fiasco....

ROFLOL!!!!!

5 posted on 09/27/2004 12:43:52 PM PDT by Quilla
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To: NYC GOP Chick

Well, having sex makes my day, too....

But not as much as owning the clown who cut me off on the freeway this morning! It was sooo sweet to gain the advantage, and box him in behind me and a slow moving car in the right lane. Yes! And it wasn't even a game--it was death-defyingly real! I owned his arse for 3 miles, until I saw him clutch his chest and veer off the road...

Shoot. They needed to research this?

/kidding. Don't email me!


6 posted on 09/27/2004 12:46:55 PM PDT by January24th
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To: Quilla

Some of those pics have traumatized me for life!


7 posted on 09/27/2004 12:52:02 PM PDT by NYC GOP Chick (Terry McAuliffe -- The Gift that Keeps on Giving)
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To: NYC GOP Chick
"MAKE MY DAY PUNK!"

8 posted on 09/27/2004 12:56:06 PM PDT by Gucho
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To: NYC GOP Chick
and after the Dolly Parton fiasco, I don't think I want to post anything conducive to photos!

Hmmmm...I guess my spending too much time here lately hasn't been enough; I totally missed something, it would appear!

9 posted on 09/27/2004 12:59:44 PM PDT by ErnBatavia ("Dork"; a 60's term for a 60's kinda guy: JFK)
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To: NYC GOP Chick

Hmmm..
This DOES give me an idea.


10 posted on 09/27/2004 1:00:20 PM PDT by Darksheare (Liberalism is political domestic abuse.)
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To: ErnBatavia
You'd have to see it to believe it. ;-)
11 posted on 09/27/2004 1:03:21 PM PDT by Quilla
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To: NYC GOP Chick
It may be a sin for me to think so but there is NOTHING better than achieving revenge on those who have (expletive).

I have found, however, that success is ultimately the best revenge.

12 posted on 09/27/2004 1:31:18 PM PDT by Clemenza (I LOVE Halliburton, SUVs and Assault Weapons. Any Questions?)
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To: NYC GOP Chick

Karma can indeed be a very harsh mistress.

Just ask Jon Gruden.


13 posted on 09/27/2004 1:34:00 PM PDT by Vigilantcitizen (Have a burger and a beer and enjoy your liquid vegetables.)
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To: NYC GOP Chick

Nope - I'm not going to touch this one...............


14 posted on 09/27/2004 1:37:18 PM PDT by Gabz (Hurricanes and Kerry/Edwards have 2 things in common - hot air and destruction.)
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To: NYC GOP Chick
Does revenge make my day? Oh hell yeah!!!!

I have Irish Alzheimer's. I always remember the grudges. :)

15 posted on 09/27/2004 2:29:48 PM PDT by Dan from Michigan (A gun owner voting for John Kerry is like a chicken voting for Col. Saunders. (bye bye .30-30))
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To: NYC GOP Chick

LOL yeah hehehe that was a funny thread. BTW, I let God take care of my revenge.


16 posted on 09/27/2004 4:30:17 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: Dan from Michigan

My mom is taking care of a ninety six year old Irishman. She told he has proposed marriage and forever reminds her when he is supposed to get his spongebath (forgetting everything else I might add!) *LOL*


17 posted on 09/27/2004 4:31:45 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: Dan from Michigan

LOL


18 posted on 09/27/2004 4:34:56 PM PDT by freedumb2003 (Please quote me. I am an Unimpeachable Source.)
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To: NYC GOP Chick
The study involved only men, and more work is needed to see if women and people of varying social and income groups react similarly.

Oh, probably not. I mean, has anyone here ever known a woman to hold a grudge?

19 posted on 09/27/2004 4:35:05 PM PDT by Billthedrill
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To: NYC GOP Chick
When I think of revenge, I think of rebuilding Mecca:

Hebrew National sign on right field fence just on the spot where the kaaba stone is now.

20 posted on 09/27/2004 4:35:45 PM PDT by Alouette (Professionals built the Titanic...amateurs built the Ark)
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