Interesting article. Apple has been the exception to the rule throughout its life. It is founded on different philosophical principles, but plays according to the same economic principles, as all other companies.
But those philosophical principles make for decisions that are unexpected in "traditional" business "laws".
I can't understand why people are surprised that a business that exists for the high- and mid-high end consumer market isn't ruled by the "laws" that were developed to explain the commodity market. Big "D-uh"!!
meanwhile, what were comments #2 and #4? Some nasty troll? or dupe posts?
From past experience on these Apple threads, my money is on it being a troll ... :-) ...
Oh, #2 was my ping in which I made a humorous (I thought) comment about who might come running to this thread and what they might say. . . it was not appreciated by someone and the Admin Moderator agreed and sent it to Freeper Neverneverland. So I posted a more Caspar Milquetoast ping. . . #4 probably proved me correct.