Apple Commercial Ping!
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Posted on 01/11/2015 4:14:14 PM PST by ziravan
"Proper etiquette" does not apply in an APPLE HATE THREAD. FreeRepublic's rules about "no personal attacks" against fellow FReepers, and all such niceties, are suspended. The idea here is to trash not only Apple, but everyone who likes their stuff. Please get with the program.
To say nothing about people not in slavish devotion to the Liberals best corporate buddy.
But hey, lets celebrate and help enrich a business that picks a song that pisses all over the founders and flag.
Oh, you're confused. I think it's a terrible song selection for a commercial of any sort, and I'm intensely pissed off at Apple for having the bad judgment, not to mention poor taste, to allow an ad agency to produce such a thing and run it.
That said, I'm not going to take sideswipes at other FReepers for their choice of computer. For God's sake, what a stupid thing to vector off into.
But our Apple-Hate Contingent can't pass any opportunity to piss all over other FReepers instead of directing their annoyance at the actual problem.
LOL. Too late anyway, I'd already pinged him back at #57. :)
I started this thread, on my IPad. I’m certainly not an Apple hater. My posting history shows I save my computer vitriol for Win8, the reason I own an IPad in the first place.
It was a poor choice in music to flagship their latest project.
You don’t have to be an Apple hater to see (admit) that.
Of course not, and my comments above in #57 and #63 should show you that we agree on that.
My objection is to the Apple Haters who prefer to trash Apple-using and Apple-liking FReepers, as if all the rules of the forum were suspended for Apple Hate Threads. It gets pretty disgusting at times.
I'm hoping that Apple turns around and pulls the ad. It's unworthy of them or any other American company.
I recommend you look up the published statistics on the amounts and percentages donated by the major tech companies to Left and Right candidates, Democrat and Republican parties, etc. And while he's not strictly speaking doing it on behalf of Microsoft any more, don't neglect Bill Gates and his huge philanthropic campaigns to turn America into a rotten One-World player via Common Core and the rest.
In any case, you'll find that in most years, Apple is hardly the largest contributor to Liberal candidates, either in dollars or in percentage of what companies contribute. They do lean Left in general, no question about that, but virtually all big tech companies do, and many do so more than Apple. So perhaps they are ALL "The Liberals best corporate buddies".
If you can find a standard computer and software that's produced by a truly Conservative company at a reasonable price with good support -- and not manufactured in Communist China -- be sure to let us all know.
I only noticed it because the sound is very much like the sound for the made up band in the movie, “If I Stay”.
So I looked. This song is on the motion picture soundtrack for that movie.
While looking up the song, I came across the lyrics...
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The point was the idea of change. . . and it was about the iPad Air 2. Not anti-Americanism at ALL. Sheesh. It isUD. Just because the entire UNHEARD part of the song may have this, 99% of the watching public are going to know nothing about that. . . and it will pass completely over their heads. It is FUD to claim that Apple is espousing those sentiments because of a very heavily edited song in a commercial says a LOT more about the people who are spreading the FUD than it does about Apple. it is THEY who are reading what is NOT there into it because of their derangement.
You do realize that what is said in the header of this article IS NOT IN THE SONG sung in that commercial? The lyrics sung in that commercial were not the song you are referring to but a heavily edited version of that song. . . which left most of that song on the cutting room floor. It does not promote the song. . . they are promoting their PRODUCT.
You know my positions on Apple stuff, so I think you will understand where this comment is coming from. I'm going to respectfully disagree that Apple is not responsible for making a mistake here. I think they chose very poorly and should pull the ad.
The problem is that they are incorporating a song whose clear message -- when heard in its entirety -- is anti-American. Legal? Sure. Free speech, all that. But it's not a pro-America message.
Editing out the most objectionable parts is just, well, sorry but I think it's just chickenshit. It's not honest. The song is the song.
I'm a musician, a songwriter, a performer. My songs, and the songs that I cover, are pieces of musical art that are to be taken and understood as whole works, not as snippets chosen to disguise the message they convey.
Apple -- or their ad agency -- made TWO mistakes. First was choosing that song as a theme. Second was deleting parts of the song for reasons of censorship.
The first mistake was IMO a stupid error. The second mistake is worse, because it is dishonest. The song is the song.
I don't mean to try to convince you or anyone to agree with me. Just saying what I think, first as a musician and songwriter, and second as an Apple customer.
I disagree that Apple can only be held to what wasn’t left on the cutting room floor. Their intended primary audience, the cool kids, know what is in that song.
Maybe the older generation doesn’t, and that’s fine.
But this is a classic example of sending different messages to different audiences. The animation studios have been doing this for years. “Shrek” has many very different connotations and punch lines for 40 year olds than it does for 8 year olds. On purpose.
And this song is also sending different messages to different groups. On purpose. No, those words weren’t in the message you heard. But they were darn sure part of the messaging being sent to a particular segment of the commercial’s audience.
The commercial didn’t say those words to you. But, it’s certainly and purposefully there.
Unfortunately that's not the end result, and I'm sure you're aware of it. On Apple's own page for this ad:
https://www.apple.com/ipad-air-2/change/
is a picture of the band's album "DISGRACELAND", and the message:
Featuring the song “Who Needs You” by The Orwells.Sorry, man. Apple is promoting the song. No question about it.
View in the iTunes Store
Um, no.
The comments on the youtube made me LOL. I hadn’t seen that one before.
I don't know. . . but have you actually seen and heard the commercial? I hadn't until just now. . . and found what the poster of this thread claimed was IN the commercial simply is not true.
Yes, the full version of the song may include the claimed lyrics but the commercial does not. It contains only 22 seconds of the lyrics, heavily edited. appropriate to the idea of "change" to another product, and only those who have actually heard the entire song, separate from the commercial and understood the lyrics, would know about the rest of the song. I have never heard the song before. I don't listen to that kind of music. . . and I would not have picked up on "forefathers" as even being sung.
i just listened again. It opens on some soldiers in a troop carriers then moves to others who are not troops. I heard as they skateboard, paint, mount an iPad in a motorcycle fuel tank, do science, build a surfboard, play basketball, dance, throw a pumpkin off a wall, paint a graffiti mural, run a business, surgery, raise sheep, do dentistry, race, and a host of human activities. . . which as i mentioned even apparently included soldiering.
"You won't pledge allegiance,"
"You're not the only one,"
"Listen up you fathers, I am not your son"
"You better help the children,"
"Let them have some fun."
Fade to ad for Apple iPad 2.
Given the background of the song, I would not have chosen it. The Ad Agency apparently did. . .
I actually agree with you. I would not have chosen such a song. I wonder if the people charged with approving the commercial had ever heard it. . . or were just nodding along with the rhythm and saying "catchy." Steve Jobs would not have allowed it. When asked about why he did not allow Apple to make donations to political candidates, specifically Democratic Candidates, he stated that HALF of Apple's customers were Republicans. . . and he did not want to alienate half of their customers, either way. For Jobs, it was always about business and pleasing customers. His politics were always private, away from Apple.
These later managers at Apple are not so wise as Jobs, I think. . . or, perhaps, as careful in checking every detail about everything. Jobs was a perfectionist and compulsive about it. I see signs that that kind of attention to detain is no longer there.
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