Posted on 10/01/2009 9:40:41 PM PDT by Ernest_at_the_Beach
A California Company has recently launched an interesting new product which may signal a major breakthrough in weight loss. The company, Sensa, www.Sensa.com, came up with an innovative way to convince the brain to stop overeating.
First the theory behind the product. The obvious fact is that we eat too much. But why? It turns out that's the way our brains are programmed. Throughout our evolutionary history, food has been scarce, so in order to ensure survival, humans have been conditioned to eat as much as they can whenever food is available. Unfortunately, when food is abundant and rich in calories, as it is today, the results can be ugly.
Enter Dr. Alan Hirsch, an intrepid doctor and scientist, whose lifelong specialty has been understanding how our senses, and in particular, smell and taste affect the brain's functioning. Dr. Hirsch noticed that many patients who had lost their sense of smell and taste due to illness or accident experienced rapid weight gain. Certain smells and tastes seemed to be acting on the brain to control the appetite.
Dr Hirsch studied hundreds of compounds and after years of research developed a set of virtually odorless and tasteless food sprinkles that have shown a strong impact on the body's appetite-control center, which he called "Tastants". Then, in one of the largest studies of a non-prescription weight-loss system, these Tastants were tested for effectiveness as a means of weight loss.
The results were significant. Over a 6 month period, 1,436 women and men sprinkled flavorless "Tastant" crystals on everything they ate, and lost an average of 30.5 pounds - nearly 15% of their total body weight.
Participants achieved these results without having to follow any special exercise regime or diet.
Best of all, because it is tasteless and odorless and contains no stimulants and does not directly interact with the digestive system, there are no unpleasant side-effects. None of the horror stories associated with "fat-blockers" or stimulant based weight loss systems.
According to Dr Hirsch, "With Sensa, you can eat all the foods that satisfy your senses and you don't have to deal with any intense food cravings or feelings of starvation. Sensa merely helps you eat less of the foods you love and gain greater satisfaction from smaller portions."
A flavorless, odorless sprinkle that triggers this type of weight loss - too good to be true? Apparently the company anticipated a somewhat skeptical response from consumers, jaded by a weight loss industry spread thick with misleading claims. For that reason, they have introduced the product through a special Free Trial Offer that lets you try it before paying for it. You can learn more at TrySensa.com
fyi
I hope this stuff works and these guys become billionaires.
I could just sprinkle sand on everything I eat. . .
good timing, thanks!
Part of the instructions tell you to slow down your eating to give it a chance to work. Fact is, if you eat slower, you eat less because it gives satiation a chance to set in. I don’t know if sprinkling anything on your food actually is what makes the difference.
Warning! If you go to the website make sure the volume on your speakers is turned down. There’s a bit of delay and then the sound comes BLASTING out.
I hate websites that have sound! There’s nothing as distracting as having some unexpected sound suddenly blasting from your system.
A lot of web designers convince the people who want a site that somehow sound adds to the experience. For me it just means to get out of there as quickly as I can.
Offer me sound if you have something that you feel that it’s important that I hear, but don’t just start blasting sound without any warning.
And to make it worse they almost always have that canned, royalty-free music that is horrible.
This is a personal thing and I expect I’ll take some heat from others who feel differently.
ping for later
This post seems remarkably like an infomercial, complete with a link to get a free trial offer.
Still, it is interesting, but there is something odd about the story.
According to the article, the inventor noticed that certain smells and tastes would make people STOP EATING, and that people who couldn’t smell or taste would overeat.
But then the product he “invents” based on this observation is ODERLESS and TASTELESS.
So what did the “oders and tastes control appetite” have to do with his invention?
Hey! Maybe my brain *needs* the extra nourishment... ;’)
Your brain is not needy.
G’wan, tell me that I got a great set of lobes...
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