Saturday, Feb 2, 2008 9:19 am EST
According to the New York Post the New England Patriots are suffering from premature exhilaration.
The arrogant New England team has already applied for trademarks on "19-0" and "19-0 The Perfect Season." Three days before they beat the San Diego Chargers, and more than two weeks before Super Bowl XLII, the team egotistically filed paperwork with the US Patent and Trademark Office to cash in on sales of T-shirts, caps, posters and all kinds of Pats paraphernalia.
The Post, ever confident that Eli Manning and company will squash the Pats on Sunday, spent $375 for its own trademark application Thursday on "18-1."
Source: New York Post
Trademark this: “18*-1”
http://tess2.uspto.gov/bin/showfield?f=doc&state=b5ej00.4.1
I am a patent and tm atty, and pulled this one down. Someone is going to have a problem proving actual (legit) use of the mark, which is a requirement.
This has been tried before
That trademark was already owned by someone, a Broncos staffer. Poor guy will have to wait for another season to “sell” the rights..........
Now that is hilarious.
To be fair trademarking it advance was the smart move, because someone else would have done it.
Just good business sense on their part, really. I'm not going to fault them for that.
But the "18-1" trademark purchase by the NY Post is a trip.