ELR prototype.
Posted on 12/12/2013 10:11:40 AM PST by jazusamo
Even at $33K I still think it’s a bit expensive for a compact car.
My first salary job at Ford Motor Company was quality liason with American Sunroof Company which turned 1978 Ford Granadas into Lincoln Versailles
(or as we called them no sales). My last assignment at Ford was launch leader of the Lincoln Blackwood which I refer to as the Lincoln Titanic. It was prescribed for the company by the terrorist, aka Jac Nasser. It was a limited edition of 18000 of which only about 900 were ever built. My africanhyphenamerican boss on that program, another Nasser legacy, didn’t cause me to retire, but he helped me make the decision. Its not just GM whete the “stars” shine.
The luxury carmakers Mercedes, BMW, Audi, Porsche, VW have all introduced diesels, at several thousand above gasoline engines, including at the top of their lines.
They also have hybrids coming into more of their models lines.
Market acceptance is proving people will pay for the latest and fuel efficient technology.
So Cadillac division is doing what the American manufacturers have been doing lately which is following.
For GM, amortizing the Volt technology development over more vehicles, some at luxury prices, yields a better financial result.
The Volt is an Hybrid, not strictly all electric. Audi has won 24 Hours of Le Mans with diesel, and with Hybrid.
More hybrid is being introduced into the drivetrains of Formula 1 racecars, because of the role it will likely play in future vehicles.
ELR prototype.
“writer is unfairly comparing GM’s first attempt at electric cars”
Second attempt. First attempt was the EV1 in 1996. A couple of years later GM recalled all of them and crushed them except for a few in museums.
Ain't never seen one yet here in S.E. Michigan.......Guess it's one of those rich guy cars they drive in California........
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