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Newsmax TV Surpasses Fox Business, CNBC in Key Ratings
Newsmax ^ | 11/06/2020

Posted on 11/07/2020 10:43:42 AM PST by SeekAndFind

It is official. Newsmax TV surpassed both Fox Business and CNBC in daytime ratings the day after Election Day.

Nielsen reported Wednesday that Newsmax drew 287,000 average viewers per minute in the key daypart 9am to 4pm, outpacing CNBC with 285,000 viewers and Fox Business with 281,000.

Newsmax also outpaced Fox Business in primetime, with 205,000 viewers compared to 138,000.

The Nielsen rating only tells part of the story. OTT viewership on platforms like YouTube added an additional 100,000 per minute live viewers tuned into Newsmax TV on Wednesday.

"We're in less cable homes, our channel position is usually not as good as competitors, and our brand is less known, yet we're beating these guys," Chris Ruddy, CEO of Newsmax TV said. "We have a better mousetrap and viewers are flocking to us."

Ruddy noted Newsmax's new programming lineup, including shows like "Greg Kelly Reports" and Sean Spicer's "Spicer & Co." only started this year.

"Our trajectory is like a rocket right now," Ruddy said.

On Election Night, Nielsen reported Newsmax TV's coverage was watched by 3 million viewers, with as many as 600,000 viewers per minute.

Nielsen also reported 1 million of Newsmax's election night viewers watched exclusively and never tuned into Fox News or another cable news channel.

When OTT viewers were factored in, Newsmax had over 1 million per minute viewers most of the same night. For example, YouTube's live stream showed over 70,000 viewers watching Newsmax at any minute during election night.

While Fox News led ratings election night, Newsmax appeared to benefit from angry, defecting viewers.

Newsmax was the first network to project Trump the winner of Florida, as Fox refused to call the state, despite more than 90% of ballots counted.

(Excerpt) Read more at newsmax.com ...


TOPICS: Business/Economy; Society; TV/Movies
KEYWORDS: cnbc; fox; newsmaxtv
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1 posted on 11/07/2020 10:43:42 AM PST by SeekAndFind
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To: SeekAndFind

It’s all I am gonna watch from now on, other than coming here and to RedState.com or Twitchy.com


2 posted on 11/07/2020 10:46:02 AM PST by MrChips ("To wisdom belongs the apprehension of eternal things." - St. Augustine I donÂ’t think we need one)
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To: MrChips

I have to turn Newsmax off when dipstick Spicer comes on.


3 posted on 11/07/2020 10:47:59 AM PST by Magic Fingers (Political correctness mutates in order to remain virulent.)
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To: SeekAndFind

I made the switch. Never watched until this week. Fox is done. May tune into Tucker if he remains spot-on. I suspect NewsMax may become the 2nd highest rated new source on cable before long.


4 posted on 11/07/2020 10:48:33 AM PST by ilgipper (The mob only destroys. Never creates.)
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To: SeekAndFind

Wondering what Tucker, Sean, Laura, Maria and a few others plan to do.... I bet they are all gone in a month.


5 posted on 11/07/2020 10:49:41 AM PST by hecticskeptic
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To: SeekAndFind

I wonder if Tucker, Sean, Laura and the other Fox conservatives will remain on Fox News?


6 posted on 11/07/2020 10:50:02 AM PST by FiddlePig (The greatest threat to our sacred liberty is to not value it!””)
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To: Magic Fingers

Spicer can be replaced by Carlson.

Murdock and his rotten kids can start a network in Tanzania.


7 posted on 11/07/2020 10:51:31 AM PST by Regulator (It's Fraud, Jim)
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To: SeekAndFind

Long way to go. Fox is pulling in over 4 million prime time.
But it’s a start.
However, OAN is better.


8 posted on 11/07/2020 10:51:38 AM PST by SmokingJoe
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To: SeekAndFind

I hope Trump continues to fight, but IMO it will be in vain, in this case the establishment is to deep it’s a fight he probably can’t win....I hope I’m wrong...

Regardless, he’s still got 70 million Americans who voted for him and are totally devoted to his movement....

I hope he decides to go into the media business as a real thorn of liberal median including Fox News....

Move off of twitter and onto Parler, take your millions of followers with you, hurt twitter in the bottomline...

Move off of Facebook and onto MeWe....it will be felt by them...

Encourage conservatives to stop using those social media companies who worked against him....

Invest in a developing TV network like Newsmax of OAN and brand it apologetically conservative, not a conservative light network like Fox....and vigorously oppose Biden and Democrats.....


9 posted on 11/07/2020 10:51:50 AM PST by srmanuel (It)
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To: Magic Fingers

Spicer will damage their growth.


10 posted on 11/07/2020 10:51:57 AM PST by JonPreston (The Delphi method is a thing)
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To: SeekAndFind

fox news is now history for me. I have switched to Newsmax.


11 posted on 11/07/2020 10:52:18 AM PST by loucon (Quarintine by choice is freedom. Quarintine by mandate is ... well you know ... that thing ...)
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To: ilgipper

Tucker can always be watched later on youtube.


12 posted on 11/07/2020 10:53:16 AM PST by loucon (Quarintine by choice is freedom. Quarintine by mandate is ... well you know ... that thing ...)
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To: loucon

FNC is fini.


13 posted on 11/07/2020 10:53:48 AM PST by longtermmemmory (VOTE! http://www.senate.tand http://www.house.gov)
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To: FiddlePig

Hey... great minds think alike!


14 posted on 11/07/2020 10:54:20 AM PST by hecticskeptic
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To: hecticskeptic
They may be under contract to stay for a while longer. Fox wants to keep them around for prime time programming. They get good ratings and that brings in money the network needs to stay afloat.

I hope they leave ASAP so that crummy network goes bankrupt.
15 posted on 11/07/2020 10:55:04 AM PST by Dan in Wichita
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To: JonPreston

Agree. Spicer sucks. I prefer OANN because him.


16 posted on 11/07/2020 10:55:34 AM PST by CassieL (Mostly a lurker here since the Blue Dress)
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To: SeekAndFind

I was apart of that Newsmax ratings victory
And proud of it.
I will not be returning to Faux.
Not even to watch Tucker, Hannity or Ingraham,
even though I like them all.
I will not watch or support this Fake Network.
I like Newsmax, War Room with Bannon.
I listen to Rush, and Bongino’s Podcast in the
time slot of Faux Primetime. And several other
Radio shows.


17 posted on 11/07/2020 10:55:48 AM PST by tennmountainman ( Liberals Are Baby Killers)
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To: SeekAndFind
I only watch Newsmax and OANN. I totally avoid the fake-news mainstream media such as Fox News, CNN, MSNBC, New York Times, Washington Post, etc.

First, the anti-Trump Fox News reporter Chris Wallace gleefully teamed up with Democrat Biden against President Trump in the Presidential debate. Then Fox News reporter John Roberts relentlessly bashed President Trump at Kayleigh's White House press conference, viciously accusing President Trump of being a "white supremacist." The final straw was when those three Fox News co-hosts simultaneously ganged up on and silenced Newt Gingrich in a Fox News interview (simply because Newt mentioned the obvious fact that Soros funds anti-U.S. organizations). I'm done with the fake-news mainstream media Fox News.

18 posted on 11/07/2020 10:56:36 AM PST by gw-ington
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To: SeekAndFind

Newsmax Exclusive: General Michael Flynn Joins Saturday Report:

https://www.youtube.com/watch?v=MUPh7y5zbYo

From this morning, a 9&1/2 minute interview with General Flynn. Very uplifting, recommended.


19 posted on 11/07/2020 10:59:01 AM PST by Stalwart
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To: loucon

Yep Newsmax here too.

The Fox Arizona election debacle was the last straw for me.


20 posted on 11/07/2020 10:59:27 AM PST by dragnet2 (Diversion and evasion are tools of deceit)
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