Does anybody remember if Steve Jobs prudently kept Apple out of politics?
To the best of my memory, yes he did.
He would be extremely upset about the current CEO's use of the company in such socio-political shenanigans.
Contrary to the Apple propaganda Steve Jobs kept Apple completely out of politics. Although he was liberal, he did not make large political donations himself. Apple itself did not make any at all. . . leaving such involvement to the Apple Employees' Political Action Committee. When asked to get Apple more involved by a Democratic committee activist, Steve Jobs was quoted as saying he would not because half of Apple's customers were Republicans and he was not about to alienate half of the company's customers for political reasons.