Posted on 10/20/2014 1:14:41 PM PDT by SeekAndFind
Last week, Google reported slower-than-expected revenue growth during the third quarter.
Investors punished the company with a stock sell-off, and now Google shares are trading at $511.17, well below a 52-week high of $604.83.
In a story on the disappointing earnings, BI's Jillian D'Onfro pinpointed Google's problem: its big business, search advertising, isn't growing as fast as it used to. In fact, it hasn't grown so slowly since six years ago.
To be very specific: People didn't click on Google search ads as much as everyone thought they would during the quarter.
"Growth in paid clicks didn't accelerate as much as analysts expected it to: 17% year-over-year versus expectations of 22% year-over-year," wrote D'Onfro.
Here are three reasons that's happening.
Here are two charts that illustrate this point. We first saw them in a post by Andreessen Horowitz partner Chris Dixon.
The first chart shows what you already know, that mobile users surpassed desktop users this year:
The second chart shows that, increasingly, mobile users prefer to connect to the internet via apps rather than the mobile web.
(Excerpt) Read more at businessinsider.com ...
Adblock Edge, if you want to be a real stickler. It’s the same as Adblock Plus except it doesn’t include a whitelist for Google’s ads. Or you could just untick the “allow non-intrusive ads” checkbox in Adblock Plus. Whatever.
Google probably banned ad blockers from the Play Store as a way to combat the trend toward mobile devices that this article mentions. Part of me wonders how long it will be before they vanish from the Chrome Web Store as well.
Name another one that works as well for free.
free
That might be why its shaky?
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.