What do I care?
They're a private organization, are they not? Don't they have a right to decide what to and to not believe?
Who's going to challenge them and why? The government? Anyone else?
“What do I care?”
You may not, but you are posting on a thread that is sourced to the ICR, so apparently you do actually care, you just may not realize it.
“They’re a private organization, are they not? Don’t they have a right to decide what to and to not believe?”
Absolutely, they just happen to believe that you are going to hell if you disagree with them. They are totally within their rights to do so.
“Who’s going to challenge them and why?”
All decent people should challenge them, as they are crackpots. Do you think evolutionists are going to hell just like they think?