Among African Americans, Church’s Chicken is favorite, with Checkers and Rally’s second, and Popeye’s Chicken & Biscuits third. Popeye’s ranks highest among Hispanics.
Hispanics are however divided with their two most popular chicken restaurants being Pollo Tropical (more Caribbean oriented Hispanic) and El Pollo Loco (more Mexican and central American Hispanic).
So if BK is making a push for the Hispanic market, they will likely have to change the menu, and even the name, of Popeye’s. Since Mexicans far outnumber other Hispanics in the US, this will mean moving to popular Mexican chicken dishes.
Chilaquiles (breakfast)
Chicken Pozole
Baked Salsa Verde Chicken
Cilantro-Lime Chicken
Chile Verde Chicken
Pan-Roasted Chicken Breasts with Mole Negro
Slow Cooked Chicken
Mexican Chicken Pasta
Sides:
Elote (Mexican corn on the cob)
Street Corn Salad
Mexican Rice & Frijoles
Saw a report that BK was trying to open a place in Vatican City with plenty of opposition to the plan. A name change could work it out for them with this as they could call it Popeeyes.