I do believe that his six or so different sentences/paragraphs of unforced errors that were played in a loop by opponents and in ads really cost him a lot of votes. Hopefully in 2020, he will have overcome their negative effect. The snowflakes who are protesting now but didn't bother to vote this time will not make that mistake again.
Trump’s speaking style is awsome as it is success oriented.
Some people project their own failure styles, like illegal migrants want to move here while bringing their national failures along.