An article, supposedly, on the "alt-right" which manages to contain not a single true statement about them, nor to identify their principles.
The term was coined -- or at least introduced to the mainstream -- by Milo Yiannopoulos. He is clearly sympathetic to the alt-right but maintains he is not part of the movement.
Any discussion of the alt-right that involves even some very cursory Googling (like 30 seconds of work, tops) will turn up Jared Taylor, Richard Spenser, Vox Day, #gamergate, SJW's Always Lie, Cuckservative #cuck, #kek, Pepe, and lots of other tidbits and further hyperlinks not even mentioned in the article. (interalia, it goes without saying, Breitbart News and Steve Bannon as well.)
In fine and in sum: the author is completely clueless about the subject, and the article is worthless.
You mean gossiping with like minded individuals inside your echo chamber is insufficient research for an article about a movement of which they no nothing? Who knew? /s