Probably not related, but the timing intrigues me:
GOOGLE, APPLE, FACEBOOK Threaten To De-Democratize Web Publishing...
http://www.recode.net/2016/10/20/13318746/online-
publishing-platform-amp-facebook-instant-articles-apple-
news
I see an opportunity there for those that refuse to not follow suit, and see their attempts at de-democratizing as a stupid mistake. Anytime you create limitations to the marketplace, the less clients you will be serving.