[grania]

Not only is viewership down. There are people who are watching, but will avoid advertisers and sponsors whenever there's an alternative.

If the NFL doesn't know why people are disgusted with them, those in charge are living in a land far, far, away.

[notdownwidems]

Not only is viewership down. There are people who are watching, but will avoid advertisers and sponsors whenever there's an alternative

I have done this my whole life, as I am so put off by the stupidity of the advertising, which has been a major factor, in my opinion, of the 'dumbing-down' of the population in general. Are advertisers really stupid enough to think that I will go buy something because some hot girl is advertising it? Or buy beer because I laughed at a commercial? No, I buy products strictly based on quality and price. Now the advertising must be appealing to someone somewhere or they wouldn't keep sinking billion$ into it, but it isn't to me!