Before people dismiss it as meaningless, it helps to keep in mind when Trump racked up huge wins in post-debate primary online polls, they accurately foreshadowed his primary wins.
Same dynamic appears to be at work in the general election.
I agree. The social media stuff IS significant. Just because we can’t measure it, it is significant.
It’s like the old stat about walking increasing your life span. The direct link is tough to prove, but absolutely undeniable.