I’m having trouble reconciling the 73% (policies proposed would move the country in the right direction) vs 57% (very positive reaction). Shouldn’t the fact that a policy would move us in the right direction automatically evoke a positive reaction? Either way, I’ll take it!
Probably a five point scale, very negative, negative, neutral, positive, and very positive. The 73% figure includes people in addition to the "very positive" group.
The 57% were responding to the speech itself. The 73% were responding to the policies proposed in the speech. So it’s conceivable that the 16% differential represents people who like what Trump is saying but didn’t necessarily think the speech itself (i.e. the style, the wording, etc.) articulated those policies as effectively as it could have.
In all elections, most people do not vote based on issues or facts and logic.
In normal elections most people vote for the person who appears to be friendly and their friend and against the unfriendly person.
In this election, the negative vote against what is scary or dishonest or other negative non-issues plays a bigger factor than in normal elections.
Consider that many prolifers vote for pro-abort candidates. Many socialists vote for corporatists. Many capitalists vote for corporatists. People often vote against their own ideology...to the extent they have an ideology.